Page 87 - VI DERM BOOK COM (002)_FINAL
P. 87

VI PEEL
                                                                   marketing & promotions





             HOSTING EVENTS


             Patient Events at your facility are an impactful method of   SAMPLE EVENT ANNOUNCEMENT BELOW
             creating excitement around the VI Peel Portfolio. Patients
             are eager to learn about the VI Peel. They want to know
             how the peel can improve their skin concerns, want to see
             what a peel looks like, and will be very motivated to take
             advantage of any promotions offered during the event.
             To assure a successful event, consider adding a few
             features to engage your patient panel. Begin planning your
             event at least 3 months in advance. Create a “theme” for      VIP Educational Luncheon
             your event. Start promoting your event in your practice,
             through your email distribution lists, and through your       Guest Speaker: Dr. Jane Smith, MD
             social media pages. Online event websites can also be
             a great avenue to increase visibility of your event to        Topic of Discussion:
             potential patients. Your event should have 3 key areas:       Bus explisquidel et quam veles molorisciis
             A live demonstration with education, a promotion, and a       recest, consequis et aut liquo et volles sim
             form of food or gift for attending.                           nis ab. Am ea se est voluptas ut offic tes et.

             To get your creative juices flowing, we have
             provided a few ideas                                          Date: 11/11/2222
                                                                           Time: 11:22 PM
             • Pre-Sale Launch Event
                                                                           Location: Beauty Clinic
             • Evening Event                                               Food and drinks provided by Catering Company
             • VIP Educational Luncheon (Reserve Spot With $)
             • Visia Camera Event/Consultation Day
             • VI Peel Day
             • Meet The VI Peel Expert                                           Reserve Your Spot by [Date]!
             • Drop-In Event
             • Themed Events (Seasonal, Product Specific, Etc.)

                                                                    SAMPLE PROMOTIONS AND PACKAGES
                                                                    Free 10-Units of ToxBooster™ with VI Peel purchase
                                                                    $60 Cost to practice
                                                                    Patients need 20-40 units
                                                                    Adaptation of gift with purchase


                                                                    7-Day Transformation Promotion
                                                                    VI Peel Advanced Or Precision Plus
                                                                    Neurotoxin

                                                                    Red Carpet Package
                                                                    2 VI Peels
                                                                    Neurotoxin
                                                                    Filler




                                                                                                                       87
   82   83   84   85   86   87   88   89   90   91   92