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How the Urban Pioneer Can Make


                                                        You a Real Estate Millionaire

                                                                                      -by Seti Greenberg















        “Buying real estate is not only the best way, the quickest way, the safest way, but the only way to be-
        come wealthy.” - Marshall Field

        Once a neighborhood was filled with dilapidated buildings and empty storefronts. You return a couple
        of years later and see restaurants, boutiques, beautiful green spaces, and lovely homes and apart-
        ments. You probably think to yourself, “I wish I were smart enough to invest in this community.”


        So, how do you know where that  businesses,  and  investors. Many  • Select the right investment
        next smart investment lies?          investors are using  funds  from  partner. Work with people who
                                             IRAs and 401K plans as a means  know  the  market  and  can  back-
        From  Manhattan’s Upper West  of growing tax-deferred and tax-            up their strategies with facts and
        City to Ohio City  in Cleveland  free income. Recent graduates,  data. Download our Guide to the
        to Bucktown/Wicker Park in  young families, and future-looking  21  regions that are poised for
        Chicago, communities within and  professionals can find affordable  rapid and long-term growth.
        outside  Opportunity  Zones are  real estate. Investors can see
        being  transformed by  visionary  huge  returns  because  they  are       • Seek a turnkey solution. Choose
        developers who  know  how  to  able to get in on the ground floor         an  investment  company  that
        spot trends.                         and  often  enjoy  tax  benefits  as   handles all aspects of purchasing,
                                             well.                                renovating, and selling or renting
        Investors  are making  millions  by                                       investment  properties.  Although
        focusing on the Urban Pioneer --  Unlike  some other real estate          we  use  the  term Urban Pioneer,
        those people and companies that  investments,  this  trend  is  time-     some suburban areas are ripe for
        buy real estate in areas that are  tested and somewhat predictable.       redevelopment and investment
        on the fast-track to a renaissance.  We     have     been      studying   as well. The suburbs as we knew
        Transit systems, the influx of big  communities  that  have  thrived      them have been  evolving,  along
        brands like Starbucks and Costco,  as businesses  and  homeowners         with  population,  demographic,
        and  the  presence  of  technology  settle  into  high-potential  areas   and lifestyle shifts.
        and financial services companies  throughout the country, and have        • Be patient. Many areas  where
        (and  their employees)  accelerate  a  predictive  data-driven  model     Urban Pioneers settle take a
        development speed.                   for determining where the best       while to reach their full potential.
                                             investments lie.                     For example, median  rents in
        These neighborhoods  “Urban                                               Queens, New York have increased
        Frontiers”    —     whether      in  To get started  investing  in  the   about 40 percent over the past
        Opportunity Zones or not — are a  Urban Pioneer, follow these steps:      decade but the growth has been
        win-win for homeowners, renters,
                                                                                  a consistent steady climb.

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