Page 9 - January 2015 Newsletter online

Contributed by: Jason Thomas
P&H Hangzhou Trading Company
recently rolled out a new wooden
box container for its lines of Casa
Vergara wines.
A client of the company was look-
ing to offer something special to its
customers for the CNY holiday and
this packaging is fairly standard in
he industry, particularly for special
occasions (like holidays) and for
premium wine selections.
Three different sizes of wine boxes
were designed to hold from 2 to 6
bottles of wine each.
The new packaging will surely
translate into increased demand
for the Casa Vergara wines!

Helene Ponty, who moved to Bei-
jing nearly three years ago to han-
dle importing, marketing and sales
of wines produced by the Ponty
family winery in Bordeaux had this
to say regarding the Chinese wine
market recently:

9