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longer the sole objective of the modern profes- sional. e sense of being assigned to the right job and being involved in a meaningful task supersedes other bene ts. e real e ectiveness of profes- sionals and knowledge workers depends upon the extent to which the job provides the opportunity of self-actualization. e ability of an organization to attract and retain competent professionals is directly proportional to its reputation as an avenue for their optimum utilization as well as maximum growth.
We all are well aware that today’s ever-changing competitive world is characterized by innovative, technological advancement. Only the nation pos- sessing quali ed human resources and equipped with latest educational tools will be able to confront modern day challenges. Kotler Business Program can proudly help students equip themselves with the business acumen, technology, skills and tools essential to meet the challenge and to distinguish themselves in a competitive business world.
Our mission is to develop a strategic base for leaders and managers from all walks of life to actual- ize the highest standards of e ciency, e ectiveness, excellence, justice, trust and commitment in accor- dance with their values and aspirations. Our vision is to help individuals and organizations discover and develop their potential to achieve ultimate success.
Kotler Business Program is in the business of raising the intellectual capital of every participant we encounter. We share a community of knowl- edge-sharing services, cutting-edge research and innovative academic programs. Our core compe- tence comes from our o erings, which are necessary to our knowledge-based economy. Our strength comes from our unique ability to innovate and respond to the rapidly changing environment in
To the left, photos from the KBP launches in Chile and Vietnam. Below, the author during a launch presentation for KBP in Thailand. KBP currently has partners in over
40 countries and growing.
continuing education. Our success is in the con - dence of our participants that their today is better than yesterday and the best is yet to come.
At KBP, we create programs that are relevant to your life, your work, your view of world and your goals for the future, with an interactive approach full of real-world examples and advice. We help partic- ipants expand their horizons, advance their careers and open new paths to opportunity, to achieve their full potential through marketing.
In the 21st century, business education is a far broader endeavor than ever before. rough Kotler Business Program, we’ve taken our motto to create a “better world through marketing” to the next log- ical step: we aim to create a “better world through education.”
Kotler Impact - we live marketing! ■
Dr. Fahim R. Kibria is the CEO of Kotler Impact, Inc., and CMO
of World Marketing Summit Group.
For more information on KBP, please visit us online at
www.kotlerbusinessprogram.com.
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