Page 14 - DUOKOPT BIBLIOBOOK

DUOKOPT - bibliography book - CONFIDENTIAL - document for exclusive use by personnel of Laboratoires Théa – DO NOT DISTRIBUTE
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KEY MESSAGES

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X Easygrip system ensures a better handling of the bottle compared to COMOD and
Control Grip™ upside down and facilitates the expulsion of eye drops with a better posi-
tioning of the fingers.

STRENGTHS

X Validated usability test.
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X Easygrip technology makes the treatment easier.
X Easy to open. Compared to COMOD ® and Control Grip™
X Easy to handle thanks to two taps.
X Easy to instill the drops.

WEAKNESSES

X Low number of participants.
X Not patients, but representative of product patient target.

MARKETING CLAIM

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X The new bottle Easygrip is easier to use compared to COMOD and Control gripTM .

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