Page 44 - Valor Hospitality Partners - Casa Anfa Project
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PRE-OPENING SERVICES
Including, but not limited to:
• Develop and manage pre-opening plans and budget; • Develop and lead all “brand” initiatives and guidelines;
• Develop and manage full pre-opening operations task list; • Execute pre-opening sales and marketing efforts;
• Interview and hire initial Executive team members, specifically the • Obtain all necessary operating licenses;
General Manager, Sales and Marketing Director, and Executive • Finalize any vendor agreements;
Chef, to execute on a detailed and specific critical path task list plus
intensive pre-opening sales, marketing and PR initiatives; • Coordinate standards written and created into a detailed
preopening effort, SOP's, Policies and Procedures, Checklists and
• Develop and manage operating plans, incl. staffing models, sales ongoing training materials;
and marketing plan, PR, etc.;
• Train all associates;
• Engage and work with a our PR Agency partner to formulate all
collateral and advertising, and social media plans, etc.; • Set-up accounting systems and load data / budgets;
• Recruitment and training of all service associates and operating • Set-up all IT and load all data;
personnel; • Load pricing model;
• Develop and manage all pricing policies and strategies; • Work with Valor employees to create a task team to open the
• Develop and manage all systems and procedures and all property on-time and with all systems fully operational;
corresponding training programs; • Conduct a 'soft-opening' and 'dry run' to ensure all systems and
• Develop, lead and manage all Sales, Marketing and PR strategies; procedures operational and test associates; and
• Develop and manage the identification and scope of all employee • Official opening ceremony and open for trading.
benefits programs;
