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MEMBER ADVANTAGES | STRENGTHENING YOUR BOTTOM LINE

Boosting Your Dealership’s Bottom

Line and Maximizing Efficiency

3 examples of how ComSoft can help you do both

Who doesn’t want to improve their bottom Regulation Z, allows you a narrow margin chase are all but gone! For the sake of this
line and become more efficient?! While the of error that you can be off on your com- example, I’ll assume that most dealers agree
question is somewhat sarcastic, I’m still putations: 1/8 of 1%. It’s a dangerous zone. and most likely already employ a website.
amazed that there are some dealers who Our finance computations comply with How efficiently are you managing your in-
would rather remain comfortable with their Regulation Z and TILA. This allows you ventory in your software versus your web-
current manual, redundant methods of dong to easily incorporate back-end products site? Do you do double entry? If so, it’s not
business that yield average results instead of such as guaranteed asset protection (GAP), only inefficient, it also sets you up for di-
considering change. service contracts, insurance products that sastrous keying errors. ComSoft eliminates
would otherwise be a nightmare to manual- the need for redundant entry by offering the
Recently, at my house, my wife and I en- ly compute into a payment. These back-end ability to pass along your inventory from
countered an outage from my Internet ser- products not only add profitability to your our software over to your website, and then
vice provider. After initially checking and dealership at a time when front-end profits on to third party advertisers. We even offer
resetting my modem and router with no are getting narrower, but can also serve as a a mobile app which allows you to scan the
success, I walked away. Every 30 minutes or benefit to your customer, while keeping you VIN barcode in the windshield or door jam.
so, I’d check on the availability and then af- compliant. We decode it, send it up to your website and
ter hours later with no Internet we resigned software complete with pictures you’ve tak-
ourselves to bed. Late the following day, the Can we all agree that statistically most car en. That’s what I call EFFICIENT! n
Internet was back up. For us, it was frustrat- buyers begin their search for a vehicle on-
ing; but if that had been my dealership, it line? The days of driving aimlessly down You may reach Chip Cooper, at chip.cooper@
would have been devastating. At ComSoft, Main Street looking for that next car pur- comsoft.com, 800-849-3838 or ComSoft.com.
we embrace the technology that the Internet
provides and incorporate it in our software,
but similar to the spare tire you keep in the
trunk, or underneath your vehicle, we pro- Leading Warranty
vide the same protection and efficiency by not
being wholly dependent on the Internet in Products
order to conduct business. When, not if, you
encounter an Internet outage at YOUR deal-
ership, our software will continue to operate At Diamond Warranty Corp., we believe there is no difference in who we are and what
without the Internet. The on-line features will we do. With over a century of combined experience in the automotive space, we pro-
be restored, once the Internet is back up and vide industry leading warranty and ancillary products to new and independent dealer-
on board. You shouldn’t lose a sale because of ships nationwide. Diamond’s foundation is built upon three pillars of success:
an Internet outage, just like you should never
be stranded on the road without a spare tire. • Stability – Entering our 11th year of business, Diamond Warranty understands
Our hybrid software resides partially on your what it takes to provide industry leading products and services that are fully in-
computer and partially in the cloud by design sured through AmTrust Financial.
for maximum efficiency. • Sincerity – At Diamond, we stand behind our word to ensure that our dealerships
and their customers receive the support and attention they deserve.
It’s a bad idea to try and manually compute • Strategy – We are constantly testing, learning, and adjusting to better integrate the
car deal payments. It’s a REALLY bad idea latest technology within our sales process to provide dealerships with easy and
to manually compute car deal payments and efficient ways to sell our products through our online dealer portal.
try to factor in the annual percentage rate,
GAP, service contracts, DMV fees and oth- For more information, visit us online at www.diamondwarrantycorp.com or call (800)
er ancillary products by hand. The Federal 384-5023.
Truth-in-Lending Act (TILA), specifically

THE VIRGINIA INDEPENDENT NEWS | SPRING 2018 | 15