Page 65 - AV Presentations - Student Textbook

Now that you’ve selected your images it’s time to bring out the best in them.

3. Bring out the best

With a little creativity you can transform a ho hum image into a show stopper that grabs your audience.
Let’s start with the rule of thirds.

Rule of Thirds

Use the Rule of Thirds to make your image more interesting.

This classic photography technique can be used with any visual. The basic idea is to make your image
more interesting by putting what you want us to focus on off-center. Start by dividing your image into
two evenly spaced vertical lines and two evenly spaced horizontal lines. If you’re working with an
existing image, try to crop so your focal point is on a horizontal line or at a point where the lines cross.

Cropping

A simple improvement to most images is to crop out any unnecessary background to emphasize a
central area of focus. Cropping can sometimes make it easier to have a clear area to add text to, for
example as a featured image on your blog post.

Original Art

If you’re feeling brave, you can always use original art to get your message across.

A quick way to get started to bring out the best in your images is to use canva.com, picmonkey or, if
you’re more of a fan of starting with a template, Adobe spark. All are free tools that allow you to very
quickly crop, add text and graphics, overlay screens and export a sharp image ready to go into your
PowerPoint presentation.

After hunting down and improving your images, it’s time to shoot some holes in your bullets.

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