Page 163 - Just Deserts
P. 163

Scrubbers

        big manufacturer of home  cleaning products:  Cocker and Philpott.
        They’ve  been  developing  it  for  five  or  six  years,  in  the  strictest
        secrecy. And here you hold this miracle of technology in your hands.
        Look closely: it’s like a washcloth, but it has a cleanser integrated into
        its fibers. You have to rub it against itself in water to get the soap to
        lather up; otherwise it’s just a regular washcloth. And it’s reusable, so
        you can leave it in the shower for weeks until the soap is gone. And it
        won’t be available only in white, of course. What do you suppose it’s
        called?”
          Billy squeezed the cloth, a commodity as yet without a name or
        means of being sold to its market. He stroked his face with it, sniffed
        it, folded it up into a tiny ball and tossed it in the air in the general
        direction of the tense expectant account executive.
          “Why, they must be Scrubbers,” declared Billy. “You know, ‘Rub-
        a-dub-dub,  three  dabs  in  the  tub,  that’s  how  you  clean  up  with
        Scrubbers.’”
          Earl collapsed in his chair, almost tipping back into the plate glass
        window, struck momentarily dumb by the lightning force of Billy’s
        brainstorm. How could it be so easy?


                                     * * * * *


          Wayne N. Wachs, acting professor of business administration at
        Malcolm Pree College, stifled a yawn behind a lengthy shuffle of his
        lecture notes. Teaching night school was a drag, he told himself for
        the hundredth time; but the money was good, and the students were
        not  demanding.  Why  should  they  be?  Getting  through  a  course  in
        business ethics was like a stroll in the park: no math, no accounting,
        no  charts  and  graphs.  Just  case  studies,  shaded  in  gray  and
        regurgitated in blue books. He looked out over his spectacles at the
        dozen or so members of his class, cleared his throat authoritatively
        and began yet another bedtime story for MBA candidates.
          “Corporate  responsibility,  as  you  will  have  learned  in  chapter
        seventeen of the text, is an elusive and evolving entity in the business
        environment—not  unlike  a  virus,  against  which  the  government
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