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PREFACE


            We are constantly virtually connected online, anywhere
            and at any time. But this comes at a cost and has an
            impact on being human, such as becoming too lazy to
            think or do things for ourselves.

            We have created a society in which technology makes
            our lives easier,and everything appears more efficient by
            having automation in place.

            Soon,because of artificial intelligence (AI) and AI-driven
            innovations, businesses will be able to predict our every
            move and cater to our everyneed.Wewill soon bejudging
            each other based on our online profiles and digital
            footprints. I enjoy seeing how technology has influenced
            everyaspect of our lives and is responsible for changing
            our world by increasing efficiencies, connecting us,
            and causing rapid shifts in societal habits. However, I
            am concerned about the consequences as we become
            increasingly reliant on these systems and technologies.

            This book gives insights into the significance of your
            personal data and how it is used as the new fuel for
            business and society’s new engine. It also suggests
            ways for us to regain control of our data.

            Rememberhow I stated previously that my first love and
            desire was to become an artist, but I chose a career path
            in computer science due to the limited income potential
            of being an artist? The game has changed even for the
            artist’s income potential, thanks to the creation of the
            blockchain as a digital platform and the introduction of
            NFTs(Non-FungibleTokens),which runon the blockchain
            and which provide a digital ownership signature for
            artwork. This will also be briefly discussed in this book.
            This book will show you how your personal information
            gives you power in the digital realm! You will learn that


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