NewsLync Q2 2015

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2ND QUARTER 2015

A report on Skype for Business and the community of Lync innovators, developers, and users

SEE PAGE snom Case SEE PAGE Altia SEE PAGE Puent on SEE PAGE Demystify Latest Lync &
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Study 3 Panacast
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Intelligent Routing 8 Skype News
Skype

Skype for Business – What does the Change from
The FAQ

W“Lync” to “Skype for Business”
ith anything new, there are always
plenty of questions – ater a month PERCY
mean for Contact Center?
with the new Skype for Business
client and plenty of demos under our belt, here’s By Alan D. Percy, Senior Director
our collection of FAQ
Wof Marketing, AudioCodes
One of our roles as a Microsot Gold partner
e’re on the cusp of a major brand CRAY
is helping introduce new products to the
shit in Microsot’s evolutionary,
market, which means we get very early access
with the attendees the new user experience
and revolutionary, positioning of
to some of the cool new sotware that comes
and answering a lood of questions about the uniied communications and collaboration tools by John Cray, VP of Product Management for Enghouse
out of Redmond. As part of our participation
transition from Lync to Skype for Business. With for the enterprise. Depending on whom you ask, Interactive
in Enterprise Connect back in March, the marketing team at Microsot asked us to these events now behind us, we’ve heard all kinds of great questions and thought it was time to the shit in name is about brand recognition and market position, is indicative of a signiicant shit
download and install the new Skype for Business share those questions:
in focus and strategy, or both. Microsot’s own aspect of the Skype for Business sphere of
client, using it for our demonstrations at the Q: Why the branding change? Lync was Corporate VP for the Skype for Business team, inluence, one that is highly mission-critical for
show. Needless to say, it drew plenty of attention.
rolling along just great!
Zig Serain, calls the shit a key step in Microsot’s most businesses, the contact center. In your help
More recently, we took the new Skype for A: As Microsot will remind you, there are over
mission to “connect people everywhere.”
desk, customer service center, sales department,
Business client sotware out on our four-city Rather than debate the scope and merit of the
Skype for Business Tutorial events, sharing
CONTINUES ON PAGE 4
change overall, let’s zero in on one particular
CONTINUES ON PAGE 4

Migrating to Skype for Business?

AudioCodes ofers the most complete soluion for Microsot Lync and

Skype for Business

In the Server Room
One Box 365TM
At the NOC
At the Branches
On the Desk
Voice Networking, Complete Lync Soluion for
co-existence & migraion O365 E4 customers
Operaions and monitoring soluions
All size branch survivability
Range of Lync qualiied IP
soluions
phones

Start your migraion with a visit AudioCodes in booth #418, www.audiocodes.com/microsot

p1-12_NewsLync_1st Quarter_2015.indd 1 30/04/2015 14:14