Page 17 - TelecomReseller OctNov 2017

October/November 2017
Powered by BroadSoft Channel program introduces new digital customer lifecycle platform and services to enhance revenue growth
Telecom Reseller 17
Lifesize appoints Nuvias as pan- European Distributor for Cloud-Based Conferencing Technology
Lifesize and Nuvias to Connect Customers with Video Collaboration Solutions
London, UK - Nuvias has announced that it will begin distributing Lifesize’s award-winning, cloud-based audio, web and video conferencing technology across EMEA. Lifesize o ers the industry’s only integration of plug-and-play HD camera systems and HD phones, plus an easy- to-use cloud-based collaboration application.
High-value EMEA distributor Nuvias (incorporating SIPHON Networks, Zycko and Wick Hill) is integrating Lifesize into its recently-formed Uni ed Communications Practice, which o ers service providers
and resellers the best end-to-end Uni ed Communications (UC) solutions, based on market-leading disruptive technologies.
“We are delighted to have Nuvias extend its presence in our growing partner network to expand the availability of Lifesize across EMEA,” said Tom Cameron, Chief Revenue O cer
at Lifesize. ”Nuvias opens up exciting new opportunities for Lifesize technology. We have had an ongoing relationship with Zycko (now part of Nuvias) for almost a decade, and we are con dent that Nuvias will continue to deliver the same high-quality service and support to channel partners, as well as extend our coverage signi cantly across EMEA. We are committed to providing Nuvias with a full and comprehensive channel programme that supports these e orts and contributes to their ultimate success.”
Steve Harris, EVP Uni ed Communications for Nuvias, said: “Lifesize is a market leader with a history of innovation and disruption and was the rst company to adopt an integrated, cloud- based approach to deliver intuitive collaboration services with a unique combination of hardware and so ware. Lifesize is a key component in
our portfolio of leading UC solutions, which
is designed to harness the opportunities for channel partners in this rapidly growing and fast-moving market for video conferencing.
“Video conferencing is changing and so is distribution, with our partners increasingly wanting a new service-oriented approach, with recurring revenue streams. Our experience, technical skills and knowledge ensure we are well-placed to meet these changing needs, and we look forward to working with Lifesize to develop and service this expanding market across EMEA.”
For more than a decade, Lifesize has
been at the forefront of video collaboration delivering high-quality technology designed
to bring people together. Lifesize is focused on developing market-leading products that deliver easy-to-use and scalable audio, web and video conferencing. Lifesize combines an integrated, best-in-class, cloud-based conferencing experience, with award-winning, easy-to-use HD camera systems and HD phones so that people can connect to anyone, anywhere.
More at https://www.nuvias.com/ and www. lifesize.com. ■
Powered by BroadSo now includes more than 100 global channel partners to realize the full potential of the cloud uni ed communication and collaboration market opportunity
PHOENIX, AZ - BroadSo , Inc. (NASDAQ: BSFT) a global market share leader in cloud business so ware for uni ed communication as a service (UCaaS), and provider of collaboration and contact center as a service (CCaaS) has announced the addition of new digital customer lifecycle management tools including the BroadCloud® Channel Support System (CSS) and three new services: BroadSo go-to-market services, BroadSo onboarding services and BroadSo adoption services.
Powered by BroadSo , which launched at BroadSo Connections last year, currently supports 116 channel partners across the globe, validating industry demand for a complete end- to-end digital journey, including best-practice support to maximize selling, onboarding and adoption activities.
“Using the Powered by BroadSo program, I’m able to o er a quality digital marketing service to my network of more than
1,000 resellers. I’m delighted with the range
and quality of content in the digital campaign toolkits structured around today’s digital
buyer’s journey,” said Justin Coombes, Head of Marketing, Gamma. “We realized impressive results from our rst Powered by BroadSo campaign with marketing conversion rates twice the industry standard, and a key ingredient for increasing our Horizon Cloud PBX base by 62% in 2016.”
e new BroadCloud Channel Support System platform not only streamlines ordering,
servicing and subscriber management, but can also provide digital marketing and onboarding support speeding channel partner time to market and customer adoption – turning prospects into lifelong advocates. In addition, BroadSo has announced three new channel services to enhance customer lifecycle management:
● BroadSo go-to-market (GTM) services include digital campaigns, microsites, sales enablement, branding and digital transformation services
● BroadSo onboarding services include customer training, installation and migration services
● BroadSo adoption services include service assurance, customer support, channel help desk, billing services, analytics and reporting
“We are excited about the new BroadCloud Channel Support System platform and the new go to market services to acquire, grow and maintain customers by understanding their needs,” said Taher Behbehani, chief digital and marketing o cer at BroadSo . “In the past, channel partners had to design, build and deploy solutions, but with SaaS there is a new opportunity to sell an end-to-end experience from selling to onboarding and adoption. is is what will drive engagement and create lifelong customers.”
To nd out more about the Powered by BroadSo program go to https:// poweredbybroadso .com/.
To nd out more about the Channel Support System (CSS) go to https://www.broadso .com/ blog/introducing-broadcloud-channel-support-
system-end-to-end-lifecycle-management.
FORWARD-LOOKING STATEMENTS
is press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995.
ese forward-looking statements may be identi ed by their use of terms and phrases such as “will” and “can” and other similar
terms and phrases and includes, among others, statements regarding the bene ts to BroadSo ’s customers resulting from the use of BroadSo ’s BroadCloud channel support system. e outcome of the events described in these forward-looking statements is subject to known and unknown risks, uncertainties and other factors that could cause actual results to di er materially from the results anticipated by these forward-looking statements, including, but not limited to, the nancial and other bene ts to BroadSo resulting from the use of BroadSo ’s BroadCloud channel support system, as
well as those factors contained in the “Risk Factors” section of BroadSo ’s Form 10-K for the year ended December 31, 2016, led with the Securities and Exchange Commission, or SEC, on February 23, 2017, and in BroadSo ’s other lings with the SEC. All information in this release is as of October 23, 2017. Except
as required by law, BroadSo undertakes no obligation to update publicly any forward- looking statement made herein for any reason to conform the statement to actual results or changes in its expectations.
For additional information, visit www. BroadSo .com. ■
Westcon-Comstor and Snom agree distribution partnership
Westcon-Comstor, a value-added distributor of category-leading uni ed communications, network infrastructure, data centre and security solutions with a global network of specialty resellers, announced its convergence business practice has signed a new distribution agreement with Snom Technology GmbH to distribute their full product portfolio across Africa, excluding South Africa.
Snom’s portfolio of cutting-edge SIP-based telephony devices are recognised for their rugged commercial grade performance, reliability and ease of interoperability which has made them the VoIP handset partner of choice for the industry’s leading VoIP service providers, hosted VoIP, IP PBX and Uni ed Communications solution vendors.
Snom Technology, the leading manufacturer of business IP phones, announced that it has awarded Westcon the distribution agreement for Africa. From a Westcon Africa stand point it is what coverage we hold as a distributor in Africa and our partner database which covers all the regions. We also have dedicated personnel to work with the vendor on this product. e partnership will ensure that resellers, service providers and enterprise customers in Africa have the best possible access to the full Snom product portfolio.
Rabia Mohamed, Africa Business Development Manager, Westcon comments, “SNOM have awarded Westcon the Distribution agreement due to coverage, customer support, product knowledge, o erings in the market and highly quali ed technical team to work with the vendor on this product.”
SNOM products target the SME market which is currently growing very fast and the product pricing is well suited to cover this region.
Snom’s International Channel Manager,
Julie Cartier, sees many mutual bene ts in the distribution agreement: “Westcon Africa is ideally suited to distribute Snom products to our customers in Africa. Not only do they have excellent experience and understanding of local markets, but they also have excellent knowledge of Snom products and the best distribution networks and infrastructure to ensure that any logistical challenges can be easily overcome.”
e Snom full product portfolio is available immediately through Westcon UCC/Mobility. To learn more about Westcon’s Snom and UCC solutions please visit http://africa.westcon.com/ content/vendors/snom.
About Westcon-Comstor
Westcon-Comstor, Westcon is a value-added distributor of category-leading Security, Uni ed
Communications (UCC), Networking and
Data Center solutions with a global network
of specialty partners. Our teams create unique programs and provide exceptional nancial
and technical support to accelerate the business of our partners. Comstor is a value-added distributor of category-leading Cisco technology solutions. Combining expert technical and market knowledge, we deliver a multi-pronged EDGE (Engage, Develop, Grow and Extend) strategy to enable partners to build a pro table Cisco practice. Around the globe, Westcon- Comstor enables our partners to harness the evolution of technology. By collaborating
with our vendors and customers in a unique engagement model, we’re revolutionizing
the way you do business by delivering results together.
For more information, please visit africa. westcon.com. ■
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