Page 6 - TCC Documentary Proposal
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Having a good understanding of what to say is one thing. Saying it through
visually compelling stories requires a fine blend between craft and fine art.
At Finest Image, we believe all visual stories should elicit emotions. They
should create the capacity to understand or feel and relay what another
person is experiencing from within that other person’s paradigm. This is we
have simply called art. Craft on the other hand is the set of skills and tools we
use to tell the stories we choose to tell.
In order to create planned strategic solutions for any of our clients, Finest
Image team chosen for each task must be a hybrid of intellect, creativity,
knowledge, and high-tech craftsmanship earned over time. Apart from the
many hours spent researching our target audience, we also try to get into the
shoes of our clients.
We also know that if we do not truly understand our target audience, then all
the technology and creative effort in the world will not bring out any
successful communications strategy. Should Finest image become your chosen
partner, we will immediately begin to understand everything we can about
ARTS AND CRAFT how best to combine art and craft to match your desired objectives.