Page 35 - Minutes of meeting

everything we could to support and protect our most vulnerable residents and
that and to take priority over all else. As the crisis continues we need to think
about sensitivities around pushing out positive communications, and we also
need to have a different strategy to reach people via digital platforms rather
than face to face engagement ativities.

Progress update

There has been some promotion of the online #MyTown portal through
partner social media channels. The Government has set up the #MyTown
portal to enable residents to find their town and leave specific comments.
The Group members promoted the link through their networks to generate
comments specifically about Barrow and to capture residents aspirations.
This has led to over 50 suggestions being added to the portal. Hatch
Regenesis are analysing the comments to date, and we will continue to
promote this site as a good way for people to suggest what they want to see
in their community. The themes coming out of the #MyTown portal will be
used to focus more specific theme-based engagement, and will also be fed
back the proposal leads to influence their development.

The link to the portal is https://mytown.communities.gov.uk/ We would
encourage Board members to share the link within their networks to
encourage more people to add comments and suggestions in the coming
weeks.

The Group also did some work early on to produce a video to get people
talking about what they love about Barrow and what they want to see change.
The link to the video is https://vimeo.com/397209416/2437d751ce This is still a
work in progress and we’ll be adding text and highlighting our strapline of
#BrilliantBarrow. When the current crisis is over we will use the video to
kickstart our engagement activity through social media channels.

#BrilliantBarrow

At the last Board meeting we were tasked with developing our brand, and
establishing a website and associated media channels to raise the profile of
the Towns Deal, give it a specific Barrow focus and use it to set a bold,
ambitious statement for the future of our town. The #BrilliantBarrow logo and
branding has been developed by the Group. Attached at App 1

Alongside the strapline, a website is being developed and will be
demonstrated at the meeting. This will host our Board agendas and papers in
order to be accountable and transparent, but more than that it will be a space
where we will share our proposals and projects as they are developed and
ask for feedback from stakeholders. It will celebrate all that is already brilliant
about Barrow, but will give a clear platform to develop a groundswell of
support for our Deal.