Page 5 - Barrow Town Deal Board Agenda 14/4/2020

Barrow Town Investment Plan - Stakeholder Insight Report

2.11 The poor quality of some of the roads and transport difficulties are also cited frequently,
including the need to improve access to the centre for disabled people, which echoes
concerns about lack of spending and cuts in Barrow.
2.12 Figure 2.6 shows the top 50 most frequently used words on the Barrow #MyTown portal,
colour coded by association with one of the Barrow Town Deal themes. Just over half of
the top 25 words pertained strongly to a particular Town Deal theme, with Urban
Regeneration and Land use appearing the most frequently in the top 25, with frequent
references to empty buildings and suggestions of new activities and uses.
Figure 2.6 Count of the Communication & Marketing Group suggestions of keywords that
appear in the #MyTown portal and associated Facebook threads, 2019-20

Data source: Gov.uk #MyTown
2.13 In the lower half of the top 50, less than half of the most cited words were strongly
associated with a theme from the Town Deal, but of those that are, Connectivity was the
most frequently appearing theme, with frequent concern voiced at transport modes and
infrastructure in the town, including mixed opinions being voiced over the prospect of a
Morecambe Bay bridge.

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