Page 38 - The Dental Entrepreneur
P. 38
The Dental Entrepreneur
Direct Mail
A comprehensive, targeted direct mail campaign will be developed utilizing a variety of
targeted demographics in the region. In our roll out year, our mailings will be monthly with the
intention of dropping back to quarterly going forward.
Patient Focused Outreach
We plan on an ongoing series of patient centered outreaches that include local health fairs,
partnering with local businesses for cross promotion opportunities, and special patient
recognition days.
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