Page 82 - WMI Member Guide May 2021
P. 82
Patti Hollenberg is the co-owner and Executive
Pastry Chef of Chess Piece Patisserie. She holds a
double degree in Culinary and Pastry Arts from the
Culinary Institute of Canada and sits on the Pastry
Advisory Board of the school as well.
A native of the East Coast, Patti always wanted to
move back and have a business in her home
province. Chess Piece Patisserie opened to the
public July of 2014 in Downtown Fredericton. With
the help of Internet article mentions from Buzzfeed
and Huffington Post, Chess Piece was later featured
on a Food Network Canada TV show called “The
Baker Sisters”. Chess Piece Patisserie was also
awarded the Fredericton Chamber of Commerce
Start Up Award in 2017, and in 2018 Patti was
Patti Hollenberg awarded First Time Entrepreneur from CBDC.
ELP12Th
Owner By year 4 the business grew to include 2 locations
Chess Piece Patisserie and a seasonal house made ice cream truck that
Fredericton New Brunswick operates as Queen Street Creamery.
patti.hollenberg @gmail.com
Melissa Honour is Owner/Operator of Canadian
Tire Sussex, N.B. She is a Maritimer and Mt.
Allison B.Comm graduate. Her career started in
Toronto; climbing the ‘corporate ladder’. As
Category Business Manager, she was accountable
for a $150M portfolio making strategic business
decisions and negotiating multi-million dollar
contracts with vendor partners globally.
In Yorkton, S.K. she was General Manager where
she closed an old $17M, 26k sq ft CT store to
rebuild and grow revenue to $29M, 65k sq ft store,
in 3 years. These experiences and risks catapulted
her career to being accepted by Canadian
Corporation as the 16th female in a network of 500
Franchise Owners nationally.
Mt. Forest O.N. was the first store she owned. It
Melissa Honour was one of the very few ‘brand risk’ stores in the
ELP12Th network. In her first year, she turned the business
around, generating profit after several consecutive
Canadian Tire - Sussex years of decline.
Her passion is in building / developing teams and
http://canadiantire.ca people in a positive retail culture, with strong focus
melissa.honour@thetire.ca on customer experience, community, and results.
81