Page 27 - Business Growth Tipping Points - Sales
P. 27

For once I am not being facetious. If you do not believe this, you are under a spell, a delusion, spun by generations of down trodden poor souls, from a time when the ruling classes perpetuated this myth.
You and I can do, be and accomplish far, far more than we can possibly imagine if only we would accept our awesomeness!
What has all this empowering exhortation got to do with the magic of relationship referral marketing?
When we feel awesome, we not only feel great about our place in the world, but we no longer feel intimidated by others. Ironically we feel more inclined to take an interest and develop rapport with these former adversaries.
The magic all begins with the first seed of a relationship. Any prospective relationship needs however to be predicated by what I call a CARE FACTOR.
Conversations that start with questions such as “ I’m fascinated by what you do, tell me how you came to start your own business” or “You really seem passionate about what you do, where does that come from?” or “ I like the way you roll, how can I endorse you to my business
27


































































































   25   26   27   28   29