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BEHAVIOUR

VALUABLE INCENTIVE

PERKS AND TRICKS TO HELP YOU INTRODUCE RWINSIDER TO YOUR REACH
CUSTOMERS.
PERKS TYPE OF CUSTOMER EASY ONE-LINERS

WELCOME OFFER 15% ALL NEW CUSTOMERS 1. “ONE OF THE PERKS OF
SHOULD BE AWARE OF BECOMING AN RWINSIDER IS THE 15% OFF
THIS OFFER. WELCOME OFFER YOU CAN USE ON YOUR
NEXT PURCHASE!”
2. “HOW ABOUT WE SEND YOUR RECEIPT
BY EMAIL? ALL I NEED IS YOUR EMAIL SO
WE CAN AUTOMATICALLY CHOOSE THIS
OPTION TO SPEED UP THE PROCESS FOR
YOUR NEXT VISIT.”
BIRTHDAY OFFER 25% PERFECT FOR RETURNING “LET ME GET YOUR EMAIL TO MAKE SURE
CUSTOMERS WHO MAY WE’VE GOT YOUR BIRTHDAY, SO YOU CAN
HAVE FORGOTTEN. BENEFIT FROM 25% OFF YOUR PURCHASE
ON YOUR SPECIAL DAY!”
ALTERATION PERFECT PUSH WHEN “IF YOUR SUIT NEEDS ANY ADJUSTMENTS,
PROGRAM SELLING FULL SUITS, WE OFFER A REIMBURSEMENT FOR
BLAZERS, SKIRTS OR ALTERATIONS IN THE FORM OF AN RW&CO.
PANTS. GIFT CARD.”
EARLY ACCESS TO PERFECT FOR FASHION “I’LL LET YOU IN ON A LITTLE SECRET. I
NEW ARRIVALS DRIVEN CUSTOMERS, JUST GOT TO SEE OUR UPCOMING
LOYAL CUSTOMERS WHO COLLECTION & IT’S REALLY AMAZING! LET
COMMUNICATE HOW THEY ME GET YOUR EMAIL SO YOU CAN ENJOY
LOVE OUR BRAND OR THE SAME PERK.”
PEOPLE LOOKING FOR A
SOLD OUT ITEM.
EXCLUSIVE PERFECT FOR PROMOTION “LET’S MAKE SURE YOU NEVER MISS A
PROMOTIONS SEEKERS, CUSTOMERS GOOD PROMOTION AGAIN. WITH JUST
WITH A FEAR OF MISSING YOUR EMAIL WE’LL GIVE YOU EXCLUSIVE
OUT OR CUSTOMERS WHO ACCESS TO OUR RWINSIDER PROGRAM.”
MISSED A SALE.

FREE SHIPPING PERFECT FOR THAT “AS AN RW GOLD MEMBER YOU’LL GET TO
POTENTIAL OMNI ENJOY FREE SHIPPING 4 TIMES A MONTH
CUSTOMER WHO ENJOYS SO YOU CAN SHOP OUR COLLECTION
SHOPPING IN-STORE BUT IN-STORE AND ONLINE. PLUS YOU’LL BE
WANTS TO EXPRIENCE ABLE TO TAKE ADVANTAGE OF SHOPPING
SHOPPING ONLINE. OUR ONLINE EXCLUSIVES!”

*NOTE: IF A CUSTOMER AT ANY TIME CHOOSES TO UNSUBSCRIBE FROM THE
PROGRAM, THEY WILL NO LONGER BE ABLE TO BENEFIT FROM ALL THESE
PERKS.