Page 160 - 42 Rules for 24-Hour Success on LinkedIn: Practical ideas to help you quickly achieve your desired business success.

Company – Search for users at a particular
company. Select "current companies only" to find
only people who are currently at that company.
Keywords – Enter any keyword.
Industry – Searches for users in one or more
primary industries. You can select multiple indus-
tries by holding the Ctrl (PC) or Command (Mac)
buttons.
Location – Put in a zip code. This enables you to
search not just that zip code, but the users in the
surrounding metro area as well.

Reference Search Function
This type of search can help you find people in
your network who could be references for prospec-
tive clients, business partners, and employees.
One quick tip—if you didn't get many results, try to
search on a less specific company name; for
example, IBM as opposed to International
Business Machines.

Name Search Function
The last of the three main search types is the
Name Search Function. This enables you to
search by Name (Last names only), Company

144 42 Rules for 24-Hour Success on LinkedIn