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•Index  173

scientific discoveries see inventions            3M 20
Scottish Parliament 126–7                        Tanner, Martin 134–5
Sears, Richard 1–3                               telephones
self-service 158
selling techniques                                   call centres 90–91
                                                     Call Waiting 154–5
    closing a deal 45–6                              customer service 9–12
        alternative, trial, associated project,      mobiles 9–12, 159–60
            impending event 50, 58               Thales Electronics 25
        ask closing question first               Theory X and Y 106–8, 109
            50–52                                Thomson, Lord 23
        leave group to make decision 49          time-to-market 7–9
        price objections 46–8                    top management 114–17
        trial offers 48–9                        Townsend, Robert 114–17
                                                 Toyota 157–8
    cross-selling 160–61                         transport 20, 22
    direct 4–6, 9–13, 53–8                       Trivial Pursuit 13–14
    person-to-person 16–17                       Turing, Alan 76–7
sex 12–13
Shakespeare, William 39, 143                     unit trust 142
shareholders 61–2                                    managing 34–5
Silver, Dr Spencer 102                               private 36–9
Simpson, Peter 10                                    worst performing 43–4
Slater, Jim 33
Sloan, Alfred P. 111–13                          Up the Organisation (Townsend) 114–17
Smith, Adam 128                                  US Securities and Exchanges Commission 160
SofTools Integrated Performance
                                                 Vaaler, Johan 100–101
            Support System (iPSS) 132–4          Van Andel, Jay 16
South Sea Bubble 63, 139–40                      Vegetius 129
Southwest Airlines 22                            Viagra 159
stock market 33, 160                             Virgin 21
                                                 Virginia Company 24
    commodity trading 40                         Visicalc 83
    hedging 39–41                                Vodaphone 14–15
    share dealing 42–3                           Volstead Act (1919) 26
    unit trusts 34–9, 43–4                       Volvo 22
    see also investment
supply of goods 27
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