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Storytelling with data
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How to effectively communicate using data visualization tools
We have all seen beautiful colorful charts created by business experts, W R I T T E N B Y - A N A N Y A M A T H U R
but all the data analysis remains meaningless unless they tell a story to
the audience. The fact is that data needs to be distilled. Presenting
more data will only further complicate the problem. We need to Displaying data in a traditional bar/pie/line chart is not always necessary.
identify and communicate value effectively. : For example, a pie chart, which is often used to show a percentage
While working with data, remember to develop a one-story structure representation of items, is the only way to visualize and compare data
that drives one overarching idea through the reports you create. A few points. Choosing the best chart to illustrate the data can go a long way in
techniques that can be kept in mind are: gaining understanding. Often shapes, clean lines, or text points
presented clearly and visually can do the trick.
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Data visualization software and tools are popular in aiding compelling storytelling in the industry. Some of the prevalent ones are:
Zoho Analytics helps to create visualizations from SAP Analytics Cloud uses business intelligence and
multiple data sources. Combined visualization decks data analytics capabilities to create visualizations
can be created across departments. Zia is a smart for predicting outcomes. The modeling tools alert
assistant created using AI and ML to answer any uses of errors in the data and categorize data
queries from users. The tool allows reports to be measures and dimensions. SAP analytics cloud has
shared with colleagues and add comments and a Smart Transformation feature that leads data to
engage in conversations enhanced visualizations.
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Tableau is used by analysts, scientists, and
Microsoft Power BI is a Visualization platform statisticians for data analysis. It handles
responsible for creating a data-driven culture in security issues well as they arise. Tableau users
organizations. The tool can be used to analyze and can prepare, clean and format data to create a
share data in a meaningful fashion. With AI 'viz' to obtain actionable insights. Users can
capabilities, Excel integration, forums, and a live share their creations on the public Tableau
support chat function, it is one of the most popular
tools out there. platform. Tableau is used individually by
analysts or bought by business organizations.
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