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contents                                                                             ISSUE 07

















 Dear Bill and Judy,

 Welcome to Business in Action magazine!

 Business in Action is a 48-page publication dedicated to helping you
 become a visionary business owner and better leader. Every issue
 includes executive spotlights, sales and marketing tips,
 leadership-building tools, and entrepreneurial insights to empower you
 to take control of your success. All the articles in this magazine include
 an actionable tip, so you can spend less time wondering "How do I do                     ENTREPRENEUR
 that?" and more time actually doing it.
                                                                                          3 |Essential Terminology for
 This magazine gives me the opportunity to stay in touch with my most  Michael Bean, SHRM-SCP  Business Professionals
 valued connections and people I have met over the years. I hope that  President/Senior HR Consultant  Fifteen key financial terms
 you find the articles engaging and informative and that you are                          to know in business.
 encouraged to take action on the content inside these pages.  1-888-HR-SERVE
 mike@passionhr.net
 Please feel free to share this magazine with your friends and colleagues.    PassionHR, Inc
 I would love to hear what they think of Business in Action too.  2608 Newby Rd Sw Ste 200
 Huntsville, AL 35805
 Thank you for your support of PassionHR Consulting!
 Michael Bean MSHRD, SHRM-SCP









                                                                                          ENTREPRENEUR
                                                                                          4 |Fuzzy’s New Approach
                                                                                          to Pet Health

                                                                                          Zubin Bhettay, cofounder
                                                                                          of the pet start-up company
                                                                                          Fuzzy, explains how to think
               18                 BORN FOR                                                drive success.
                [ SPOTLIGHT ]
                                                                                          like your consumers to


                                  SUCCESS



              A family-owned confectionary company
              celebrates one hundred years.
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