Page 42 - NEWLTAmarketingplan2026_2027flipbook

Advanced Advertising Solutions by Perion

Individual Buy

Perion is a marketing and technology partner helping brands, agencies, and retailers
navigate modern advertising.

HOW THE CAMPAIGN WORKS
Our campaigns are tailored to meet your audience on their purchasing journey, delivering strong performance, fast turnarounds,
and comprehensive reporting-all with guaranteed premium ad placements, reaching over 90% of U.S. consumers across desktop,
mobile, tablet, and CTV.

PRODUCT OPTIONS CAMPAIGN
DISPLAY ADVERTISING Can start at anytime
• PGM (Page Grabber Mobile): Full-screen mobile interstitial in portrait and landscape
• ESP (Enhanced Standard Package): LTA MEMBER RATE
o Cross-screen banners with subtle animation DISPLAY PACKAGES
o 300x600 interactive unit Bronze $5,750
o 970x250 interactive unit Silver $11,500
• BA (Bottom Adhesion): Cross-screen banner anchored at bottom of browser Gold $23,000
CONNECTED TV (CTV) CTV PACKAGES
• Stay Live CTV Plus: Picture-in-picture ads during live sports/eSports with branding integrations Bronze $9,200
• Branded CTV: Full-screen CTV ads with light animation or carousel features Silver $11,500
CREATIVE ADDED VALUE Gold $23,000
Creative services are bundled with the media buy at no extra cost. Perion’s in-house PIXL Studios
team will develop custom creative using your raw assets. MIXED PACKAGES
Bronze $13,800
CTV PACKAGES DISPLAY PACKAGES Silver $23,000
Bronze Bronze
• 30 Days • 30 Days Gold $34,500
• Stay Live CTV or Branded CTV • Choose 1 product
• 250K estimated impressions  PGM: 290K estimate impressions SPACE & MATERIALS
Silver  ESP: 550K estimate impressions DEADLINES
• 60 Days  BA: 340K estimate impressions 30 business days prior to launch
• Stay Live CTV or Branded CTV Silver
• 320K estimated impressions • 60 Days
Gold • Choose 1 product Ad Representative
• 60 Days  PGM: 300K–615K estimated impressions Brittany Bell
• Includes both Stay Live CTV AND Branded CTV  ESP: 600K–1.21M estimated impressions bbell@perion.com
 Stay Live: 330K–660K estimated impressions  BA: 360K–720K estimated impressions
 Branded: 330K–660K estimated impressions Gold
• 90 Days
MIXED PACKAGES • Choose 2 products
Bronze  PGM: 620K–1.25M estimated impressions
• 30 Days  ESP: 1.25M–2.5M estimated impressions
• Includes Enhanced Standard Package AND Branded CTV  BA: 740K–1.48M estimated impressions
 ESP: 660K–1.3M estimated impressions
 Branded CTV: 187K–375K estimated impressions SPECS
Silver Display Units:
• 60 Days • PGM: Full device width x height
• Includes Enhanced Standard Package AND Branded CTV • ESP: 300x250, 300x600, 970x250
 ESP: 1.2M–2.4M estimated impressions • BA: Full screen width; 20% screen height (collapsed)
 Branded CTV: 320K–640K estimated impressions CTV Units:
Gold • Stay Live CTV Plus: VAST 2.0 tags or mezzanine-quality MP4
• 60 Days • Branded CTV: Max 1GB video file, high-res imagery (2000x1050),
• Includes Enhanced Standard Package AND Branded CTV vector logos (.eps/.ai), copy, fonts, PSDs, brand guidelines, and video in
 ESP: 1.8M–3.7M estimated impressions .mp4 or .mov (H.264, 16:9, under 10MB preferred)
 Branded CTV: 500K–1M estimated impressions 42