Page 88 - NEWLTAmarketingplan2026_2027flipbook
P. 88

MEETING & CONVENTION MARKETING

      ConventionSouth                                                                                 Individual Buy


       Meeting and Event Planners who plan and host meetings, conventions, and conferences in the South


                                         ConventionSouth is celebrating 40+ years of being the #1 national meetings & events publication
                                         focused exclusively on Southern destinations and venues!

                                         ConventionSouth drives awareness and leads, showcasing your destination as a perfect meeting
                                         spot in the Southeast - appealing to our 18,000+ meeting and event planners nationwide. Our
                                         editorial content focuses on 16 southern states. It provides planners with unique news and
                                         information for everything they need to know about Southern meeting sites, new planning
                                         tools, new technologies, market trends, and much more! Our readers are the people you want
                                         to reach because they are the ones who decide where in the South they will be hosting their
                                         events. 93% of readers report that ConventionSouth influences their planning choices on hosting
                                         events in southern destinations compared to all other industry magazines (2:1 versus the next
                                         closest magazine!).


                                         With 79% of our audience planning two or more events in the next 12 months, ConventionSouth
                                         offers a 360-degree platform to immerse planners in your destination.

      Increase the effectiveness of your marketing with a custom integrated program designed specifically for your plan and budget. We will
      work with you to ensure you achieve your marketing objectives!
                                                               ISSUES

      MARKET COVERAGE:  AL, AR, DC, FL, GA, KY, LA, MD,      January 2026 - Drive-In Meetings + Matching Advertorial
      MO, MS, NC, OK, SC, TN, TX, VA, and WV                 March 2026 - CVBs & Planners + Matching Advertorial
                                                             July 2026 - Small Markets: Big on Meetings + Matching Advertorial
      MARKET/CIRCULATION                                     August 2026 - 2026/2027 Directory of Meeting Sites + Platinum Listing
      Circulation - 18,000+ Meeting Planners Monthly
      Impressions: 57,000+ (3.1 readers per issue)           September 2026 - Louisiana Event Planners’ Guide + Integrated
      Frequency – 12x per year                               Breakout Spotlight
      Distribution – Direct Mail                             January 2027 - Drive-In Meetings + Matching Advertorial
                                                             March 2027 - CVBs & Planners + Matching Advertorial
      ADDED VALUE                                            June 2027 - Southern Food & Flavors
      • Hyperlinked Ad in Digital E-Pub Online for 12 Months
      • 24/7 Access to Directories, Digital Magazines, and More
      • Matching Advertorial for January, March  & July Issues  LTA MEMBER RATE
      • Integrated Breakout Spotlight Package for September Issue  PRINT AD + CUSTOM E-BLAST
      • Enhanced Directory Listing in Print & Online with August   Full page    $5,475 – a $6,300 value!
      2026 Issue                                             1/2 page      $4,475 – a $5,000 value!

       AD SPECS
       Full page ad - 9”w  x  10.875”h       Bleed: 9.25”w  x  11.125”h  PRINT AD
       Half page ad - 8.125”w  x  5.375”h   Bleed: 9.25” x 6.125”  Full page    $3,500 – a $4,100 value!
       PDF files preferred                                   1/2 page      $2,500 – a $2,825 value!
       CMYK, high resolution (minimum 300 dpi) PDF or JPEG

                                                             SPACE & MATERIALS DEADLINES
                                 Ad Representative Tiffany Burtnett
                                   tburtnett@conventionsouth.com  January 2026 - Nov 17, 2025  September 2026 – July 15, 2026
                                                             March 2026 - Jan 15, 2026   January 2027 – Nov 16, 2026
                                                             July 2026 - May 15, 2026    March 2027 – Jan 15, 2027
      (See QR code for full package and                      August 2026 - June 15, 2026  June 2027 – April 15, 2027
      added value information on these key Louisiana issues!)
                                                              88
   83   84   85   86   87   88   89   90   91   92   93