Page 3 - Bulldog Security Newsletter_January 2021
P. 3

bulldog climbs


         to #3 DEALER
















         In 2018, Bulldog was the #7 ADT Dealer in
         the U.S. By the end of 2019, we climbed to
         #5 and we have not looked back. Today,
         Bulldog sits in the top three ADT Dealers
         in the country, having secured the #3 slot   CUSTOMER VOICES
         in 2020. But we won’t sit idle. Bulldog has
         plans in the works to further expand and
         diversify which should position us nicely to   ONLINE REPUTATION & REVIEWS
         take over the #2 slot in the next 1-2 years!
                                               Bulldog began focusing on reputation management in 2018 with the launch of the
         Bulldog is seen as a leader among the   Ask Campaign, where we began asking our customers for online feedback of their
         Dealers. In fact, ADT invited Luke back   experience. At the time, we had 3.0 rating on Google and a 2.0 rating on the Better
         to serve another term on the ADT Dealer   Business Bureau (BBB). Today, Bulldog has a 4.5 rating on Google with 1,165 customer
         Council where he has a voice in shaping   reviews, and a 4.3 on the BBB with 107 customer reviews. In 2020, 600+ Bulldog
         the future of the program.            customers wrote 5-star testimonials raving about our services. So why all the love?

               DID YOU KNOW?                   We started to LISTEN to our customers. We began tracking, analyzing and acting on
                                               their feedback which allowed us to react and adjust in real-time. We worked together.
                                               Sales, Installation, Marketing and Customer Service acted as a cohesive team to
                                               ensure each customer had a personalized, professional experience at every point in
              In 2020, Bulldog                 their journey. We streamlined processes, we created lanes in customer service, and
              helped protect                   designed new creative assets to further enhance their experience.

                7,854 families                 This is a victory for everyone at Bulldog. Thank you for sincerely caring about our
                                               customer’s safety and for making them feel comfortable at every turn. Your passion,
                                               support  and hard work are what got us here and we are so very grateful for the level
                                               of care you show our customers.


          Second Consecutive Year awarded


          BBB Award of Excellence



          For the second year in a row, Bulldog has been the recipient of the Better Business
          Bureau’s Award of Excellence. This coveted and exclusive award is given to BBB Accredited
          companies that maintain a superior commitment to ethics, overall excellence and quality in
          the workplace.
          To be recognized by the BBB in this capacity gives us a competitive advantage  that sets us
          apart in our local communities. This distinction tells prospects, customers and partners that
          we are a brand that is worthy of their trust. It’s our hope that this award also instills further
          confidence in all of you that we strive for honesty, transparency and integrity in everything
          we do. THAT is the Bulldog way.
          Receiving this award is another testament to all of you. Thank you to all of you for consistently
          upholding the Bulldog standard and making this award possible.


                                                www.bulldogsecurityservice.com
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