Page 101 - 2021 Costello's Ace - Give No Ground - 2021 Strategic Planning

Great Place To Work

Great Place to Work® is considered the Global Authority on Workplace Culture. Over the past 30 years they have conducted the
world’s largest study of workplace excellence – used in over 50 different countries throughout the world and including over 100
million survey participants. They currently work with 2,000 retailers in the US. The Great Place to Work Certification™ process
provides clients with actionable insights that help drive their workplace culture forward while benefitting them in various ways,
including:

• Grow Your Brand – Brand yourself as a company that cares and wins customers’ attention and loyalty. Certification gives you the
marketing resources to build brand recognition and the actionable insights to drive real business results.

• Attract Top Talent – It is easier to recruit new employees when you have been certified as a great place to work. They have also
found that retention is higher at high-trust organizations.

• Growing your bottom line – A healthy culture means a financial advantage in a competitive marketplace. Certification tells
investors, candidates, and vendors that you’re a safe bet.

• Earn National Praise – Great Place to Work Certified™ companies have a chance to steal the spotlight by ranking on one of our
many Best Workplaces lists produced annually by Fortune, People, and more.
• Increased Innovation – Companies that build an Innovation By All culture generate more high-quality ideas, realize greater
speed in implementation, and achieve greater agility – resulting in 5.5 times the revenue growth of peers with a less inclusive
approach to innovation.

• Know What’s Working – Assess and benchmark your culture against the worlds most successful companies. Our data identifies
opportunity areas and provides a roadmap for how to improve – all in metrics that are easy to understand.

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