Page 5 - Presentation - Amazonization of the Legal Profession (March 5, 2020)

Slide 3

Why now?

 Over 25 years an investment of $3 billion in quality relationships has been made
by the legal and accounting networks. This investment is captured in the website.

 Technology is now available, such as ML AI, to enhance efficiencies and market
alternative services

 Alternative legal services have matured sufficiently to broaden service offerings.

 Technology is scalable and can be marketed globally to firms of all sizes.

 Business clients and users expect online solutions. These are provided by the site.

 Millennials, comfortable using the technology, have entered management ranks.
“This is the way we always have done it” is no longer the reason for actions.

 Company legal operations and procurement departments require alternative
professional service proposals. The website provides them in minutes.

 The Big Four’s aggressive entry into law creates the need for an alternative.