Page 5 - Swifty Impact Report Sept 2023

OBJECTIVE #4:

We will revise our operational team and secure the necessary human resources to achieve
GFAC two core goals: infrastructure and culture change.

First Who, Then What—get the right people on the bus—is a concept developed in the book Good to Great. Great
organizations make sure they have the right people on the bus. Swifty has a minibus: Patti Gustafson and
Deborah Du Vair as Co-Directors, Ginny McLean as Director of Outreach and Al Gustafson as Board Chair.
This year we worked hard at getting those right people into their right seats.

Now we are really going places! Figuratively, in the progress we are making on Michael’s Master Plan and
literally in the conferences and divisional rounds we are attending that allow us to present, advocate and
develop new relationships. Here are two examples:

BrainStorm Summit Peds SNO

In September 2022, over 200 families attended the first annual
BrainStorm Summit held in Washington DC. The main event
was the luncheon on tissue donation organized by our own
Ginny McLean. The luncheon featured panelists from industry,
research, and treatment providers. Patti closed the
luncheon by sharing the patient family perspective on
tissue donation.

This year’s BrainStorm Summit is expanded to
3 days and co-chaired by summit founder, Lisa
Ward (Tough2gether Foundation) and Swifty’s
Ginny McLean. Over 300 families are expected to
attend. The summit has caught the eye of the White In June Gift from a Child
House Cancer Moonshot program who is sending a (GFAC) was an event
representative to participate on several panels AND sponsor and hosted
Swifty has been invited to participate on a Biden a hospitality suite at
Cancer Moonshot working group representing GFAC. the Society for Neuro-Oncology’s Pediatric
conference. For three days, Ginny, Deb and
Al were busy with a constant flow of pediatric
oncologists and physician scientists stopping
by to discuss how to work with GFAC.
Since the conference, we have had 3 new
presentations to pediatric oncology teams and
secured Seattle Children’s as a new Regional
Center of Excellence.

A highlight of the event was GFAC’s
opportunity to give a presentation. Only eight
non-medical or scientific organizations were
Patti with Kenneth Harris, Sr. Manager & Head - Academic
Medicine at Amazon Web Services and Reed Jobs, Managing invited to present, and we were selected!
Director, Emerson Collective listening in.
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