Page 34 - Outdoor Trends 2019
P. 34

MOST VALUED ASPECTS OF OUTDOOR FUNCTION                                                         Creating a Private Retreat
         Homeowners prioritize style, comfort, and beauty in outdoor design.  Yet
         low maintenance is a key function consideration, followed by family-
         oriented conveinences and the ability to entertain.



                        Easy to maintain                              80%

             Easy for the entire family to               49%                                             OUTDOOR USAGE
                work, play, and/or be in
                                                                                                                        Gardening                                      56%

                     Easy to entertain in                48%                                                          Entertaining                           40%
                                                                                                                       Family Time                        35%
                  Easy to have privacy in        32%
                                                                                                                            Eating                    28%

                    Easy to cook/BBQ in     19%                                                           Playing with/Keeing Pets                 23%
                                                                                                                           Parking        8%
                          Easy to dine in      11%
                                                                                                                           Storage     3%

                                  Other      8%                                                                                        3%              AVERAGE WEEKLY HOURS SPENT
                                                                                                                                                           IN OUTDOOR SPACE*
                                                                                                                        Exercising     2%                6.92           .4
                                                                                                                            Other       5%             WARM SEASONC  OLD SEASON
         NEW OUTDOOR LIVING PURCHASES FOR THE OUTDOORS

                                                                                                        Top Project Triggers     Purchased my    Elements of the
                                                                                                          (among renovating      home recently    outdoor space

                                                                                                               homeowners)        and want to      deteriorated/
                                                                                                                                make it my own     broke down           28%
                                                                                                                                     33%
                                                                                                                                                      32%
                                                                  75%
         52%


                 36%                                             Integrated outdoor                                                 28%
                                                                                                                                    Dining
                        32%                                           products                                                     Furniture                          36%
                                24%     23%                                                              Top Outdoor                                                  Lounge
                                               16%                                                                                                                    Furniture
                                                      12%     12%                                        Purchases
                                                                       7%      5%                        (among renovating homeowners)



                                                                                                                                                 32%
                                  Grill
                                                                  Patio
                                                                                Other
                  Firepit
                          Bench
                                                                                                                                                 Firepit
                                                                Heater
                                                  Built-in
                                                                         Built-in
                                                Seating
                                                                        Storage
                                         Cooking
           Outdoor
                                          Outdoor
         Furniture
                                                         Hammock
     29  3i Corporation 2017                                                                                                                                          3i Corporation 2017     30
                                                                                                                                                                                    C
                      C
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