Page 73 - Thailand Post Annual Report 2024

Part 1
Overview of the Organization
Part 2
Business Trends
Part 3
Business Model
Part 4
Strategies and Resource Allocation
Part 5
Risk
Part 6
Corporate Governance
Part 7
Operating Results
Part 8
Other Information
Needs and Expectations of Stakeholders
Results of Implementation of the 2024 Stakeholder Engagement Building Plan
Engagement Model
Frequency
Responsible Line of Work
• Accuracy, reliability and quickness of THP’s information.
• Incomegeneration from potential location.
• Salespromotion activities that meet customers’ needs.
4. PlantoManageCustomerRelationship
THP establishes strong relationships with key customers using its services to maintain revenue base.
Participation
Monthly
5. PlantoPromoteInternationalServicesandMarketing Activities via Online Channels
THP publicizes international service content and promotional activities to increase customer awareness.
Consultation
Quarterly
6. PlantoSupportShipmentTrackingforMajorCustomers
THP strengthens relationships with key stakeholders (major customers) to create customer satisfaction with its services.
Consultation
Quarterly
Marketing & Business
Marketing & Business
Marketing & Business
Annual Report 2024 71