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>0 -5& &3 0  5&-0  Principles of Production and Operations / Operations Management_ +. &. 7 7$5 B %3 ;(










                                    Decision Patterns for
                                Manufacturing Processes

                                           Processesารสอนเท่านั้น
                           High Volume      Customer Contact     Low Volume
                         Line or continuous                      Project or job
                         process                                 process
                         Low complexity, low   1. Process Structure  High complexity,
                         divergence, and line                    high divergence,
                         flows                5. Capital intensityําหรับ   and diverse flows

                               Low          2. Customer involvement  High
                               High          3. Vertical integration  Low
                                                 ใช้ส
                               Low           4. Resource flexibility  High

                               High                                  Low


                         เอกสารนี้
                     15







                                 การเรียนก
                              Decision Patterns for Service



                           High Contact     Customer Contact     Low Contact

                         Front office                            Back office
                         High complexity,   1. Process Structure  Low complexity,
                         high divergence,                        low divergence,
                         and jumbled flows                       and line flows
                              High         2. Customer involvement   Low

                              Varies        3. Vertical integration  Varies

                              High          4. Resource flexibility  Low

                              Varies         5. Capital intensity   Varies
                                                                       Figure 3.11

                     16





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