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A2   UP FRONT
                  Friday 29 december 2023

            U.S. companies are picky about investing in China.

            The exceptions? Burgers and lattes



            Continued from Front                                                                                                shoring Institute, noted that
                                                                                                                                decisions  to  expand  or  re-
            And Starbucks invested $220                                                                                         trench are relatively easy for
            million in a manufacturing and                                                                                      a company like McDonald’s
            distribution facility in eastern                                                                                    or its fast-food rivals.
            China, its biggest project out-                                                                                     China’s vast market is vital
            side the U.S.                                                                                                       for many foreign companies:
            This is surely not what Chinese                                                                                     At their annual investors day
            President  Xi  Jinping  had  in                                                                                     gathering this month, McDon-
            mind as he made the case                                                                                            ald’s executives noted that
            to American CEOs about the                                                                                          70 million of the 150 million
            upside of China’s “super-large                                                                                      customers active in its cus-
            market” last month while he                                                                                         tomer  loyalty  program  are
            was  in  San  Francisco  for  a                                                                                     in China.
            summit of world leaders. The                                                                                        KFC China says growth in its
            investments in fast food and                                                                                        new  outlets  has  averaged
            other consumer goods, while                                                                                         more than 22% over the last
            Washington is curbing exports                                                                                       five years, and it plans to open
            of computer chips and other                                                                                         1,200 additional stores in the
            advanced technology, don’t                                                                                          next three years. The chain
            fit into China’s own blueprint                                                                                      Popeyes Louisiana Kitchen re-
            for modernizing its economy.  Shopper stand watch as people visit an Apple Store at an outdoor shopping mall in Beijing on   launched its brand in China
            “As you try to interpret the   Saturday, Dec. 23, 2023.                                                             in August with a flagship res-
            signals from McDonald’s and                                                                        Associated Press   taurant in Shanghai and plans
            Starbucks” and other chains,                                                                                        to open 1,700 stores over the
            says Phil Levy, chief economist   and opportunities for win-win  ket’s  long-term  potential,”  The relationship appears to   next 10 years.
            at the supply chain manage-  cooperation.”                McDonald’s CEO Chris Kem-    be stabilizing somewhat as   But for all the promise of Chi-
            ment firm Flexport, “note what   A survey released in Septem-  pczinski said as the Chicago-  2023 winds down, highlighted   na’s huge market, U.S. busi-
            the industries are: These are   ber by  the U.S.-China Busi-  based company announced  by last month’s Biden and Xi   nesses have other reasons to
            not high-tech burgers.’’     ness  Council,  which  repre-  in November it was increasing  meeting outside San Francis-  think twice about expanding
            And while some U.S. compa-   sents American companies  its minority 20% ownership of  co. But since then, Biden’s top   in China.
            nies are increasing investments   in  China,  suggested  that  its McDonald’s licensed stores  advisers have said there are   In July, the U.S. recommend-
            in the world’s second-largest   the uncertainty has taken a  in China, Macau and Hong  no plans to shift the strategy   ed  Americans  reconsider
            economy, overall foreign in-  toll: 43% of its members said  Kong to 48%.              of tightening regulations and   traveling to China because
            vestment began falling this   China’s business environment  Burgers and lattes don’t raise  blocking U.S.-based high-tech   of arbitrary law enforcement
            year. In the July-September   had deteriorated in the past  the sorts of friction that more  investments in China, citing   and exit bans and the risk of
            quarter, net foreign direct in-  year, and 83% said they were  high-tech industries have in  the need to safeguard na-  wrongful  detentions.  Com-
            vestment in China sank to a   less optimistic about China  the complicated U.S.-China  tional security.             merce Secretary Gina Rai-
            deficit of $11.8 billion, the first   than  they  had  been  three  relationship. Those strains have  Both former President Donald   mondo has warned Chinese
            quarterly deficit since Beijing   years ago. Twenty-one per-  persisted under the presiden-  Trump, the 2024 GOP presi-  leaders that U.S. businesses
            began publishing the data    cent said they were invest-  cy of Joe Biden, who took  dential front-runner, and Biden   might stop investing in their
            in 1998. As tensions simmer   ing fewer resources in China,  office vowing to do more to  have worried about depend-  country if they do not address
            between China and its West-  versus just 10% who were in-  counter China’s expanding  ing on China, a potential ad-  complaints  about  worsen-
            ern trading partners, many   vesting more.                military clout and its menacing  versary, for supplies of criti-  ing conditions due to raids
            multinational companies are   Surveys  of  European  and  of neighbors, to improve the  cal materials used in many   on  firms,  unexplained  fines
            shifting investments to other   Japanese companies have  country’s treatment of Uyghur  high-tech products. Both have   and  unpredictable  official
            places, such as Southeast Asia   shown similar results.   and other ethnic minorities,  sought to reduce America’s   behavior.
            or India, or repatriating their   While China’s market is gigan-  and to crack down on intel-  reliance on Chinese facto-  While insisting that China is
            earnings.  That  has  sapped   tic, it’s ailing. Unemployment  lectual property theft.  ries and have encouraged    keen to have foreign invest-
            China of a key engine when   among young Chinese rose  Relations hit a low point in  companies to shift away from   ment, Beijing has given no
            its economy has yet to fully   to over 20% by June, the last  February when Biden ordered  China to other countries —   indication it might change
            recover from the disruptions of   time the government released  a Chinese spy balloon that  so-called “friend-shoring.”  trade,  market  access  and
            the pandemic and a property   that data. Housing prices are  traversed  the  continental  Still, Biden administration of-  other policies that irk Wash-
            industry crisis that has been   falling and the stock market  United  States  to  be  shot  ficials have said they don’t   ington and its other trading
            a drag on growth.            is down nearly 15% since the  down. Beijing, which claims  want to see a total decou-  partners.
            Beijing puts some of the blame   summer. That’s left many Chi-  self-governed Taiwan as its  pling of the world’s two big-  “Where  do  you  draw  the
            on U.S. government policies.  nese feeling nervous about  own territory, also protested  gest economies.            line?’’ asked Levy, a former
            Commerce Ministry spokes-    spending.                    a stopover in the U.S. by the  “De-risking, yes. Decoupling,   White House economic ad-
            person  Shu  Jueting  said   Still, bullishness for China as  island’s  president,  Tsai  Ing-  no,” Nicholas Burns, the U.S.   viser  in  George  W.  Bush’s
            recently, “The U.S. side has   other industries try to de-risk  wen, earlier this year. China  ambassador to China, said   administration.  “Someone
            repeatedly politicized eco-  and  detangle  from  Beijing  answered fresh U.S. controls  at a recent event in Washing-  might say: For sourcing sen-
            nomic, trade and technology   may be a profit-increasing  on exports of advanced com-  ton. “We want to continue a   sitive computer chips, this has
            issues and overstretched the   strategy  for  the  fast-food  puter chips and the technol-  major trade and investment   to be done in a place I really
            concept of security, abused   industry.                   ogy to make them with limits  relationship with China, just   trust. … The other extreme is:
            export control measures, and   “We believe there is no better  of its own on exports of vital  not ... in the realm that might   We’re OK selling them lattes
            restricted trade and invest-  time to simplify our structure,  commodities  like  graphite,  help them leapfrog over us   and burgers. But where do
            ment  in  China  by  its  own   given the tremendous oppor-  gallium and germanium, all  sometime in the next 10 years   you draw the line for the stuff
            enterprises, which is forcing   tunity to capture increased  metals used in making semi-  in military technology.”  in between — say, automo-
            enterprises to give up oppor-  demand and further benefit  conductors, solar panels, mis-  Rosemary Coates, executive   tive parts? What about ball
            tunities in the Chinese market   from our fastest-growing mar-  siles and radar.       director of the nonprofit Re-  bearings?’’q
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