Page 108 - Bussiness English
P. 108

1. Introduction

                       a. What is the background of the product? Name? Basic function?
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                       b. What is the target company?  Why would your product be an asset to

                          that company?
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                   2. Content
                       a. What are the issues of the problem? How would your company solve

                          the issue?

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                       b. Presentation point 1 (problem statement)
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                       c. Presentation point 2 (proposed solution)
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