Page 6 - Mbichi Logo and Brand Identity Guidelines
P. 6
Logo & Brand Identity Guidelines Logo & Brand Identity Guidelines
The Typeface Family
Only one font styles isused The huge variety of font
for the logo, Myriad pro weights and widths will
bold. The name african in ensure immense flexibility,
not in Caps. The name and consistency for the
Mbichi is in caps. future growth of the
MBICHI African
Myriad pro
ABCDEF
abcd1234
When to Use:
0.2 Typeface Details primary font used for the ABCDEFGHIJKLMNOPQRSTUVWXYZ
Myriad pro bold is the
logotype/logo wording. It
is also used to draw abcdefghijklmnopqrstuvwxyz
attention to the 2nd line -
African.
1234567890!@#$%^&*()
It can also be used as the
standard when stronger
emphasis is needed, such
as in: stationery, website
design, brochures and all Montserrat
forms of general
correspondance. It can be
ABCDEF
used together
withMontserrat family as a
substitute
abcd1234
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!@#$%^&*()