Page 8 - Mbichi Logo and Brand Identity Guidelines
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Logo & Brand Identity Guidelines                                                        Logo & Brand Identity Guidelines






















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                                                                                                                                       When to Use:

                                                                                                                                     In abscence of the
                                                                                                                                 logomark, the logotype
                                                                                                                               should follow the example
                                                                                                                              on the left. MBICHI in caps
                                                                                                                                 and African in title case
                                                                                                                                and with the same width
                                                                                                                                      as the logo mark.
                                                                                                                              A slogan Can be inserted in
                                                                                                                              the artwork. It should be in
                                                                                                                                     myriad and can be
                                                                                                                                   italicised and bold to
             0.2.1                     Typography in Use                                                                               create emphasis                                            ­ € ‚ ^ƒ „…†




















                                                                                                                                       When to Use:


                                                                                                                               The lgotype in montserrat
                                                                                                                                      family font is also
                                                                                                                                    accepted. The slogn
                                                                                                                              though will have to remain   ABCDEFGHIJKLMNOPQRSTUVWXYZ
                                                                                                                                   in Myriad at all times.
                                                                                                                                 under no circumstance                abcdefghijklmnopqrstuvwxyz
                                                                                                                                 should the mont serrat
                                                                                                                                  font will be used with                          1234567890!@#$%^&*()
                                                                                                                              italics. It can be used in the
                                                                                                                                            regular in
                                                                                                                               correspondencies such as
                                                                                                                                      emails and letters
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