Page 14 - KZN Business Sense - Vol6 No3 - eBook
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BE THE BEST YOU THAT YOU CAN BE




                                                                    a mom who pushed her to achieve   customers so I decided to demote   extended family. A man doesn’t
                                                                    by comparing her to her three   myself to do internal sales so that   have to think about who is
                                                                    sisters. “Having this motivation   I could purse my dream of being a   collecting the children or what’s
                                                                    pushed me to be hard working   sales consultant for the company,”   for dinner. As a woman I have had
                                                                    and to develop an internal    explained Nozie. Five months   to sort out situations on the home
                                                                    muscle of excellence but I had   later she was appointed sales   front while the pressure on the
                                                                    to overcome the obstacle of not   manager for KwaZulu-Natal and   work front has been intense.”
                                                                    finding myself significant enough   by the end of the year had done   “My appeal to women is that
                                                                    in both my appearance and     R15 million worth of business.
                                                                    abilities.”                                                 you should just know that you are
                                                                                                   As a reward for increasing   significant; you are worthy. Your
                                                                     Nozie’s first job was as a stock   sales, Nozie was sent to Paris   work and all that you do, despite
                                                                    replenisher at Woolworths,    to participate in a women’s   having the challenges at home and
                                                                    Pavilion where her desire to   empowerment programme. This   family behind you is enough –
                                                                    achieve soon saw her knowing   enabled her to see her career   don’t second guess yourselves.”
                                                                    where to find each item of    beyond an eight to five job as well   Nozie states that she has been
                                                                    clothing on the shop floor.   as to see time in 24-hour slots.   inspired by various members of
                                                                                                  “Time is precious, and we have to
                                                                     She then worked as a                                       the community who are doing
        Nozibele Sogoni, Managing Director of Nozibele Solutions                                  push for passion,” she explained.
                                                                    receptionist at the Tower Group.                            amazing things that are bigger and
                                                                    Here Nozie realised that it was the   “I had to convince myself   better than the norm at various
               ozibele Sogoni whose first   are encouraged to find their gifts   little things that she did that made  that I was limitless and that I   stages of her life. She has a special
               name means ‘be kind’ is   and set goals for themselves and   a difference to contributing to the   had the tenacity to continue   attraction for the life stories
        Nthe founder and managing  their businesses aligned to their   company’s annual profit of over   to achieve my vision which   of billionaires such as Vivian
        director of Nozibele Solutions   passions.                  one and a half million rand.  motivated me to open my own   Reddy, Dr Anna Mokgokong and
        which was launched in 2013. She   “By asking the question, ‘What   Her next job was at Conlog   business. The approach that I   Ashok Sewnarain. “One day I
        is a motivational speaker, SETA   is it that I was born to do with my   where she started as a   bring to entrepreneurs is that it is   will get there, and I am grateful
        accredited mentor and coach as   life?’ I see people’s lives change in                    important to not look at what we   for relationships that I have
        well as a trainer.                                          receptionist. While Nozie could   need but what we have.”   with many of these people,” she
                                      a dramatic way,” explains Nozie.   have remained as such, she chose
         Nozi launched her women      “I emphasize that we have an   to grow and after ten years left the   “I also stress the importance   commented.
        owned level 1 BBEE company in   internal muscle called relevance;   company in charge of business   of building relationships with   Her mentor Goodnews Cadogan
        2013. Her goal is to offer solutions   we need to learn to be relevant   and customer relations for the   clients, while winning tenders is   is also a source of inspiration and
        to entrepreneurs in the South   in both the global and our local   whole of South Africa.  important for business growth the  is someone Nozie can call when
        African marketplace. Nozie says,   economies. We also have a muscle                       value of having a customer cannot  she is at her best or at her worst.
                                                                     Her promotion within the
        “I believe that entrepreneurship   of authenticity – it is up to you as   company was a consequence of   be overemphasized and is key   “If I could go back and give
        has the power to change the   to how you sleep at the end of the   her developing herself in local and   to success. In assisting business   advice to that little Nozie that I
        economic landscape of the     day.”                                                       to grow, writing proposals and
        country.”                                                   international tenders and pricing.   applying for tenders are important   have inside me I would say value
                                       Her professional journey has   Her success in negotiating tenders                        time. I would also say find out
         Nozie motivates entrepreneurs   been prompted by her own desire   and contracts, which was above   processes that I am able to train   as much information as you can.
                                                                                                  companies to do.”
        to develop their internal     to excel and to produce quality   and beyond her job description,                         The next thing would be to say be
        muscles while focusing on     work. This journey started in   saw her travelling with the   However, as a woman in      significant, you are worthwhile –
        self-development to be “the best   primary school where she felt   company’s directors throughout   business, Nozie agrees that there   be the best you that you can be,”
        you that you can be”. Through   compelled to be one of the top   the country.             are many challenges to face. “It   concluded Nozie. 
        attending her three-month self-  five students in her class.  Nozie    “I enjoyed interacting with   is very difficult when married to
        mastery course, entrepreneurs   reflected that she grew up having                         take care of one’s husband and   E: nozibele@nozibelesolutions.co.za



        THE WORDS WE CHOOSE



        James van den Berg, KZN Top Business  by good decisions were thrown   will improve your luck and put   phrase sentences can determine
                                      into chaos when lockdown and   you in a position to use the luck   whether we have an internal or
                                      its unforeseeable restrictions and   that comes your way. You’ll   external locus of control, whether
            ometimes we have little                                                               we are masters of our fates or
            control over circumstances;   regulations changed things.    attract people and gain their   victims of circumstances.
        Sthe direction our lives take.   When success does not follow the   support that could bring further
                                                                    opportunities. Whilst you can’t
        Life can at times seem uncertain,   best decisions we could make, we   change all life’s circumstances,   How we frame something
        unfair even, and reliant on   would do well by not dwelling on                            affects not just our thinking
        fortune rather than merit and   the failures. We need to accept that   you can feel happier and deal   but our emotional state. Our
                                                                    with unwanted outcomes. You’ll
        skill. Modern technology has not   we can only control our decisions   be ready when your luck changes.   emotions often determine our
        removed the uncertainties of life.   and that these carry some risk,                      decisions but are often irrational
        In 2020 a disease has spread across  that good or bad luck outside of   If you think you have suffered   and lead to the worst decisions we
        the world and changed it for   our control sometimes determines   bad luck, if you have lost your   could make.
        almost everyone.              outcomes. Poor decisions      business, job, or relationship   It may seem a small deal, but the
                                      sometimes bring good results due   due to circumstances outside of   words we select, the ones we filter
          How do we deal with the changes   to good luck. We need to focus   your control, and you focus on
        and circumstances outside our   on the decision-making process,   complaining about the outcome,   out, and the ones we eventually
                                                                                                  choose to put forward, are a mirror
        control? What can we do when   consider changed circumstances,   you will be set back even further.   to our thinking. The language we
        fortune seemingly does not favour   and make sure our next decision is   Are you acting a victim and   use becomes our mental habits.
        us? Do we see ourselves as victims   the best possible one.   wallowing in your misfortune?   Our mental habits determine how   Negative things are being done to
        or victors?                                                 More than not improving things,   we learn, how we grow even our   me, things are happening around
                                       What if you recognise that you
          Information about everything   had taken the right decisions   this attitude may keep you from   luck and what we become. It’s not   me, and I am neither to blame nor
        that is relevant must be gathered   and your actions that didn’t   exploring ways to overcome   just a question of semantics. Our   in control.”
                                                                    problems. You start missing
        and could help. But we seldom   work out on one occasion due to   opportunities and focusing   speaking and thus our thinking   A victor says: “I will find
        have complete information about   things outside your control would                       about luck has real consequences   and use more opportunities; I
        everything; some things must be   have worked out most other   on failure will make you feel a   in terms of our emotional   am in control of my decisions
                                                                    helpless victim.
        assumed. Sometimes making the   times?  By focusing on further                            wellbeing, our decisions, and the   and actions… and success will
        best decision possible does not help  opportunities and preparing   There is no such thing as   way we implicitly view the world   follow.”  
        because circumstances and context  yourself for the best possible   objective reality. Every time   and our role in it.
        change. Many lives and businesses   future decisions, things will even   we experience something, we   A victim says, “The coronavirus
        that seemed to be well guided   out eventually. Such an attitude   interpret it for ourselves. How we   and the lockdown went against me.   james@topbusiness.co.za




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