Page 5 - KZN Business Sense - 7.5 eBook

PICK A LANE AND STICK TO IT!

Focus on what is the truth and are your financial and non- In conclusion, the market
not what you may believe to be financial goals and targets? in South Africa is not easy,
true as a lot of what we hear and 4. Five Ways Numbers however, with clarity of thought,
see is based on assumptions and (Financial stability) consistency and discipline,
not fact. Choose the voices you together with some hard work
need to hear not what you want This is still one of the simplest every one of us will be able to grow
to hear. yet powerful ways to grow your our businesses in this economy.
profits in your business. How
We need to step up to the plate,
Do you have the following in much thought and planning to grow our businesses and
place and actively focus on goes into the most profitable
them? areas of the business, what are ultimately create employment
o you know who you are STEP 2 – Stay disciplined 1. Detailed and documented the number of transactions, opportunities. If we don’t
who will?
and what you want? If and get back to focusing on the business plan? (Direction) the average rand spend per
Dyou know what you want, basics. Most business owners transaction? Whilst lead If you don’t have these basic
do you go after it relentlessly? How do you plan to get to your generation and conversion rates fundamentals in place in your
lack the discipline to concentrate destination if you don’t know are critical to your growth these
It takes discipline not to be on the basics of business and where you are going or how to other three are your primary business, then take action and
distracted and to stay in the don’t spend time on the key get there? focus areas. Every business, no have a one-on-one with me to
see what your next step needs to
direction of your end goal. So focus areas which will take them matter your industry or years in be to assist you in finding your
how do you avoid being distracted towards their goal. 2. Detailed and documented business can grow in all five of
by getting sucked into doing MarketingPLAN? (Plan) these areas of your business. lane and helping you to stick to
things that are not doing you any Discipline is what will be the How do you know if you will it and achieve your financial and
favours and losing self-respect decider between success and achieve your sales and profit 5. Build your Support Structure non-financial goals. 
along the way? Especially now failure. The discipline to be able goals? How many new clients/ Every business owner will face
when we, as business owners, are to say no to the things that will customers have you closed and highs and lows. Who do you W: www.marlenepowell.actioncoach.com
faced with various challenges and hold you back from achieving were they directly a result of have to lean on i.e. your ‘pillar of
frustrations that are out of our your goal. You are in control of your MarketingPLAN? Is your strength’ and sounding board?
control? What is in our control your own destiny. MarketingPLAN budget focused? To play your role as an effective
is being able to pick a lane and Ask yourself the following leader, business owner and
sticking to it… and refusing to questions: 3. Clear Key Performance employer we need to ensure that
stop until we get to the other side! Indicator (KPIs) to measure we are surrounding ourselves SCAN
“Is what I am doing now performance? (Testing and with people that will pick us up, QR CODE
So what are the steps for you to stopping me or my business from measuring) push us, motivate us, educate us
take to get back on track? moving towards my goal?” With clear KPIs you can track and grow us, so that we can play TO SEE
STEP 1 – You have to give “What am I doing differently to progress and adjust where this very important role to our VIDEO
100% participation. What you what I was doing, preventing me required to ensure that you stay team, clients, suppliers, strategic
put in you will get out. It’s called from moving forwards toward on track to achieve your financial partners etc. and of course, first (Open the camera on your phone and
hover steadily for 2-3 seconds over the
taking action! my goal?” and non-financial goals. What and foremost you and your family. QR Code to see the video.)

OPERATIONS TO RESTART

ichards Bay Minerals In 2009, as part of its BEE agreement, all parties have
(RBM) and community transaction, RBM established come together to commit to
Rstakeholders have community trusts for its four host long-term modernisation of the
reached an agreement to communities to receive dividend trusts for the benefit of the host
support enhanced governance payments for the purpose communities.
and controls of community of supporting broad-based “With the agreement in place,
trusts, together with greater community upliftment. we believe that together with
transparency. This agreement RBM managing director, visible improvements on the
signifies the parties’ commitment Werner Duvenhage said: safety and security front and
to working together towards “This is a major milestone. support from the provincial and
modernising the community The contribution RBM makes national governments and host
trusts and to ensuring that the to the communities through communities, including reaching
trusts achieve their objective these funds will be put to an earlier agreement with the
of delivering broad based achieving its intended purpose, Sokhulu Youth Forum, RBM has
benefits for members of the host which is to directly support made good progress on the core
communities. Following the local economic development issues that have kept our business
signing of the agreement, RBM in the communities. We closed over the past several weeks.
has released over R130 million to are grateful for the support Through it all, we remained
the community trusts established and collaboration of the committed to restarting once the
for each of the communities Amakhosi, provincial and safety situation improves, and
surrounding the mining and national governments, and we will now begin the process to
smelter operation. other stakeholders. With this restart operations.”
RBM has now commenced the
process of restarting operations
and will reach full operational
capacity as soon as possible. 

www.rbm.co.za

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