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230	  Big	Data	Analytics	for	Connected	Vehicles	and	Smart	Cities	  	  Benefit and Cost Estimation For Smart City Transportation Services	  231


                                          Table 11.3
                     Smart City Transportation Services Mapped to User Experience Objectives
                               Services
























             Objectives        Asset and maintenance management  Connected vehicle  Connected, involved citizens  Integrated electronic payment  Intelligent sensor-based infrastructure  Low cost efficient, secure and resilient ICT  Smart grid, roadway electrification and electric vehicle  Smart land use  Strategic business models and partneri
             Enhanced user experience
             Understanding current                                 
             user experience
             Developing strategies and                            
             techniques for optimizing
             user experience
             Delivering the highest                                
             value for money for all
             transportation customers
             Identifying customer                                   
             perception of current
             transportation service
             Assessing the effect                                        
             of transportation as a
             service on the overall
             transportation system
             Ensuring that travelers                      
             make the best use
             of the transportation
             system, taking account
             of transportation demand
             and prevailing conditions
             Understanding the                          
             relationship between
             high-quality traveler
             information and travel
             behavior
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