Page 38 - TSB G Case Study
P. 38

Moreover, TSB argued that the stranglehold of the high
                 street banks had changed little since 2008, with the


                 challenger banks managing to wrest only a 1% share of
                 current accounts from the dominant players. It also

                 found that only 2% of bank customers had switched their

                 accounts via the new seven-day switching service

                 launched in September 2013 in an attempt to head off a

                 competition investigation. (7)





                 In this febrile environment TSB was however, growing

                 rapidly, adding an average of 1,000 accounts each day

                 and pushing its total of customer deposits beyond £30bn.
                 But it is still restricted by this lack of competition in the


                 British high-street banking industry.

                                "If you look at the number of people switching,

                                it is down this year, and it was down last year,"


                 said Pester.


                 Pester had repeatedly urged the CMA to adopt proposals

                 that would make it easier for customers to know how

                 much they were paying for a bank account. Moreover, he

                 raised concerns that Brexit would distract from attempts

                 to increase competition at a time when the number of

                 bank customers switching accounts across the industry

                 had fallen by 10%
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