Page 7 - General Cases 1
P. 7
Students are facing increasing demands on their time and as
a consequence seek more appropriate teaching materials
and systems. Undergraduates in particular, more often than
not, have part time and often full- time jobs which manifests
in less preparation time for tutorials. Long case studies of the
traditional Harvard type of twenty to thirty pages may not
now engage the concentration span of today’s students
whether they are first year under graduates or participants
on an executive programme.
As the U.K. Quality Assurance
Agency for Higher Education
noted
“as developed economies moved
towards the provision of ‘mass’
higher education, they inevitably attracted many more
working-class students who did not necessarily have the
family income support that has for generations sustained
many middle-class students through their university years.”
An outcome of which is that more and more students take
jobs to pay for their tuition. (6) One manifestation of these
changes, particularly in the U.K. is the general diminution in
course contact for students as universities are driven by
‘bums-on-seats’ with volume and student retention being
the keys to their financial success.

