Page 191 - sustainable tourism-- Dr.Aya

tourist businesses and preservation of the

―environmental‖ carrying capacity of the

territory where the activities take place‘

(Battaglia et al., 2012). The ‗environment‘

stands for ‗the broad set of natural,

anthropological, economic and social factors

characterizing a specific region‘ (Calabro and

Iraldo (2002) cited in Battaglia et al., 2012).

The current paper therefore focuses on the

natural and anthropological elements in the

management of resources, economic factors in

the monetary aspect, social factors in the

manpower section (where both the visitors and

manpower of the host destination aspects are

considered) and ties this with the marketing

aspect to communicate the same to the

tourists.

2/ SUSTAINABLE DESTINATION

MANAGMENT:

Compared to most of the other industries

tourism is multi-resource based (like climate,

topography, habitats, ecosystems, etc.) and no

single resource based. The diverse topography

and rich heritage of India enables it to

191