Page 16 - 7 Small Business Success Secrets

People don’t expect LIVE stream content t o b e a big
videography product. They watch i t because they want a n
insiders perspective into who you are & what you’re all about.

You could start b y creating a video strategy that has you
prerecord videos o n M , W & F . Then o n Tuesday & Thursday,
you g o LIVE o n Facebook o r Instagram. That way your

community can have the best o f both video worlds! I t can b e
difficult a s a business owner t o get t o know every single
customer o r client, especially the more you grow. What’s s o
wonderful about going LIVE i s you’re able t o see the people
who join & interact with them. You can speak t o each o f them

individually a s you see them join your live stream, answer their
questions & talk t o them like you would a friend over coffee. It’s
a very powerful way t o market your business & grow your brand

awareness.