Page 13 - 7 Small Business Success Secrets

U S E V I DEO ON

SOCIA L M E D I A

I f you want t o rapidly increase your credibility a s a business, use
video. I f you want t o generate sales easier, use video. I f you want t o

build a strong friendship with the people you serve, use video. Did
you know that 81% o f people tend t o buy a product o r service after
watching video and companies that use video have a 27% higher
click-through rate than those that don’t? Why d o you think QVC i s s o

darn popular? Because they utilize the power o f video t o show
potential customers how a product visually works! I t convinces you t o
purchase because you were able t o connect with the product before
i t was even yours! Video has been o n the scene for years and i t isn’t

going anywhere anytime soon. You should absolutely b e utilizing i t t o
grow your brand. Remember the know, like & trust factor?