Page 8 - Jostens Yearbook_Adviser Guide
P. 8

TERMS                                                                                                        7-MINUTE STARTERS                           TEAM BUILDING


                                                                                                                                                A collection of short lessons that help teachers   An important part of the yearbook process. The
                                                                                                                                                begin each class or meeting with a rich and valuable   yearbook staff is a team that must work together.
                                                                                                                                                learning experience. Each 7-Minute Starter includes   Here are some proven team building techniques:
                                   ADVISER                                                                                                      a lesson plan that references Common Core State
                                                                                                                                                Standards and 21st Century Skills, a short learning   Birthday parties   Staff T-shirts
                                   Although no two yearbook advisers handle the job in the exact same way, the                                  activity and an implementation activity that has   Staff cheer    Wall of fame
                                   adviser’s job is that of a teacher, leader, manager and coach. For the purposes                              practical application in the yearbook. 7-Minute
                                   of this curriculum, the adviser is the project manager. Effective advisers teach                             Starters are available for download from the Digital   Sporting contests  Homecoming
                                   the staff the skills necessary to publish the yearbook and then empower the                                  Classroom on the Yearbook Avenue website.        Decorating the      float building
                                   students to produce as much of the publication as possible.                                                                                                     yearbook room  Staff shout-outs
                                                                                                                                                START RIGHT: 7-WEEK SUCCESS                      Secret pals      Scavenger hunts
                                   BUDGET
                                                                                                                                                These class-length lessons give advisers the resources   Notes from editors  Staff deadline parties
                                   Expectation for expenses and income; takes into consideration the plans to                                   to build a cohesive team with a strong knowledge base
                                   make the yearbook appealing for consumers and the costs of producing it,                                     in their students. By the end of the units, students   End-of-the-year    Cookout
                                                                                                                                                                                                   banquet
                                   plus related expenses.                                                                                       will not only have knowledge on a range of journalistic           State/national
                                                                                                                                                topics, but will complete computer spreads, have   Summer workshops  conventions
                                   DEADLINE                                                                                                     a collection of photos to use on future projects and   Staff retreats  Press passes

                                                                                                                                                folders of inspiration content for reference.
                                     The date that completed yearbook pages are due at the Jostens plant. Meeting                                                                                Holiday parties  Games/prizes
                                   all deadlines is essential to keep the delivery of the yearbook on schedule.

                                   DIGITAL CLASSROOM

                                   Within the Yearbook Avenue  website, the Digital Classroom houses videos,
                                                        ®
                                   worksheets, handouts and activities for use in a yearbook class.

                                   EDITOR

                                     A student leader in charge of the entire yearbook or portion of the book.

                                   JOSTENS YEARBOOK ADS

                                   A full-service program that handles all the details of offering recognition and
                                   business advertisements—creating a promotional flyer, online design and
                                   processing payments by check or credit cards.

                                   MARKETING MANAGER

                                   One or more of the student leaders in charge of marketing and selling
                                   the yearbook.













        8        TERMS                                                                                                                                                                                                    BUILDING A TEAM     9
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