Page 11 - Snooze Brand Book (Marketing)
P. 11

THE RAVER AND SNOOZER DYNAMIC



        CREATES THE MAGIC BEHIND THE




        SIGNATURE SNOOZE EXPERIENCE






        For both Snoozers

        and Ravers,

        Snooze is an inviting destination
        where each individual is genuinely
        recognized just as they are.











                                                                                                                                 Snoozer’s                                           Raver’s

                                                                                                                                    ultimate                                         ultimate

                                                                                                                                 aspiration                                          aspiration

                                                                                                                                      to express                                     to be embraced
                                                                                                                                  their true self                                    as part of

                                                                                                                                  (individuality)                                    the collective
                                                                                                                                                                                     (inclusivity)













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