Page 66 - Poze Magazine Volume 73
P. 66
High Road Incorporated, Originally rooted in corporate High Road Inc. supports artists
founded in Nashville in events, conferences, and of all genres and sizes, but
2016 by visionary CEO, trade shows for 20 years, caters to a niche market,
Sharon Lee, is a trailblazing Sharon's desire to focus more specializing in indie bands and
force in the touring on concerts and music led to European and K-pop artists
industry, providing tour the inception of High Road, touring North America. The
trucking services Inc. Currently headquartered impact of their excellence and
throughout the US and in Franklin, Tennessee, with a dedication is echoed by
Canada. With over two second location in Boston, MA, employees, clients, and industry
decades of experience, the company has evolved peers providing services to
Sharon's leadership has under Sharon's strategic artists such as Måneskin, H.E.R.,
guided the company in guidance. Dedicated to Dropkick Murphys, Collective
serving clients and philanthropy, High Road Inc. Soul, Switchfoot, Meshuggah,
partners within the music actively engages in charitable Sleater-Kinney, The
and live events industry. and community-oriented Decemberists, and New Found
initiatives. Glory.
Embodying the ethos of
their employees, High Sharon serves as a board At the heart of High Road Inc. is
Road Inc. prioritizes member for the Touring the commitment to the "5 F's":
fostering a supportive and Career Workshop to provide friendliness, fun, fairness,
cooperative work education, connections, and family, and faith. Sharon's
environment With a mental health resources. In leadership style revolves around
robust background in collaboration with ACM Lifting building a close-knit community
management and sales, Lives and the Lainey Wilson within the company, treating
Sharon's leadership has team, High Road was thrilled to employees like family, and
propelled the company partner with Mechanics on a fostering open communication.
into an exciting adventure Mission to give a vehicle to a This unique approach has
marked by the guiding touring pro during a recent played a pivotal role in defying
philosophy, "No road is TCW Day Off event. industry norms, as they boast a
long with good company." remarkably low turnover rate.