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1. & SWOT
§SWOT ANALYSIS
§PEST/PESTLE ANALYSIS
§ Political
§ Economic
§ Strengths
§ Social
§ Weaknesses
§ Technological
§ Opportunities
§ Legal
§ Threats
§ Environmental
Emilia Bassar
2. & STAKEHOLDER MANAGEMENT
01
Issue Issue Issue Employee 02
Satisfaction
Environmental Scanning PEST/PESTLE Using Social Media 03
Identification
Analysis
Mapping
Customer
Experience
SWOT
Social Listening
Stakeholder
Stakeholder
Mapping
Identification Analysis Stakeholder Social Marketing 04
Campaign
05
Emilia Bassar
