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ARTICLE

India is fast emerging as the world's premier dairy nation.     Milk production in the country has been growing at an
To meet the exponential growth in demand for milk and           exponential rate and has crossed 146.3 million tones mark
milk products, dairy farming has become a profitable busi-      during 2014-15. The milk production is expected to increase
ness solution for many. There is ample scope for the devel-     to 151 million tones by 2015-16 fiscal year. The per capi-
opment of dairy farms as a successful and commercially          tal availability of milk also improved to 322 grams per day
viable business enterprise.                                     by 2014-15 against the world's average of 294 grams per
                                                                day during 2013. Yet, the milk yield in the country remains
Banks can play active role in the development of dairy          one of the lowest in the world (Graph -1)
farming by providing finance to this sector . This paper
attempts to find the unexplored lending opportunities of        Graph 1 - Milk Production and Per capita milk
dairy sector and describes the factors which may help                               Consumption
the bank /bank's officials to increase the lending to Dairy
Farming sector.

India's Dairy sector - A retrospect                             The success of the dairy industry has resulted from the in-
                                                                tegrated co-operative system of milk collection, transpor-
During the decade of nineties , India emerged as the larg-      tation, processing and distribution, conversion of the same
est producer of milk in the world . Impressive work has been    to milk powder and products, to minimize seasonal impact
done under the guidance of the National Dairy Development       on suppliers and buyers, retail distribution of milk and milk
Board (NDDB) under "Operation Flood" programme for              products, sharing of profits with the farmer, which are
organizing dairy production , processing and marketing of       ploughed back to enhance productivity and needs to be
milk and milk products by the cooperative dairy sector          emulated by other farm produce/producers.
following the well known "Amul" model -a three tiered
cooperative structure of village level dairy cooperative        Further , India is endowed with a largest livestock popula-
societies, a district level cooperative milk union and a state  tion in the world having a total bovine population of 304
level cooperative milk marketing federation where the           million compared to the world's total bovine population of
profits are shared by the farmer members.                       1400 million. It accounts for 57.3% of the world's buffalo
                                                                population and 14.7% of the cattle population. Yet, cer-
About 15.46 million farmers have been brought under the         tain issues continue to prevail in this sector despite of
ambit of 1,65,835 village level dairy corporative societies     Government/NDDB initiatives to address the issues.
up to March 2015. Gross Value Added ( GVA ) from Agri-
culture and allied sector as of 2014-15 is 17.6 %. At
present , the live stock sector contributes to 4 % of GDP
and the dairy sector comprises a king's share of it . All
Banks credit to Agriculture and allied activities as of June
2015 is Rs 7.39 trillion.

                                                                The milk processing industry is small compared to the huge
                                                                amount of milk produced every year. Only 10% of all the
                                                                milk is delivered to some 400 dairy plants. A specific Indian
                                                                phenomenon is the unorganized sector of milkmen, vendors
                                                                who collect the milk from local producers and sell the milk
                                                                in both, urban and non-urban areas, which handles around
                                                                65-70% of the national milk production. In the organized
                                                                dairy industry, the cooperative milk processors have a 60%
                                                                market share.

44 | 2016 | JUNE                                                | BANKING FINANCE

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