Page 27 - Banking Finance July 2017
P. 27

INTERVIEW

         coming fiscal year would be to increase our user and lender  shortlist of only those lenders willing to lend based on their
         base while also educating Indians on the importance of  unique credit profile. In effect, we pre-screen the
         maintaining a good credit score.                     application to make sure the consumer is likely to qualify as
                                                                                   per the lender's credit criteria and
          “ By helping users know where they stand the service they                repay the dues.Thus, helping the

              opt for and choice set they have becomes apparent to                 lenders in understanding their
                                                                                   customers better.
               users. Most importantly, users are guided to make a
            decision using data and the quality of their credit profile.           “  What is the average credit

                                                                                   score    which     can    be
         What is your USP in comparison with considered good for taking loan?
         your competitors?                                    Credit bureaus have different parameters to arrive at a
                                                              credit score, generally lenders are willing to lend to anyone
         We start off by helping users understand where they stand
                                                              with a credit score above 750. Although lenders do disburse
         and hence discover products and services best suited for
                                                              loans to borrowers with a lesser credit score but at
         them. By helping users know where they stand the service
                                                              unfavorable rates.
         they opt for and choice set they have becomes apparent to
         users. Most importantly, users are guided to make a decision
                                                              Do you help to rectify bad credit score? If yes
         using data and the quality of their credit profile. This
                                                              how?
         approach is particularly necessary in a market like India
                                                              Yes, we do help to rectify a bad score. A poor credit score
         where consumer understanding of credit scores and how it
                                                              and challenged credit history can be expensive. We start by
         impacts their ability to borrow is very low.
                                                              building the consumer's simplified credit profile which is free
         Specific benefits are as follows:                    of jargons and is easily understandable even by a layman.
         1. All users can dispute / resolve issues pertaining to  We then provide them with an online dashboard which gives
             incorrect data on their Bureau Credit report     a detailed listing of borrowings besides highlighting negative
         2. Credit challenged users can resolve issues online for  accounts which are impacting them. We help them get
             problem borrowings on old loans                  updated balances on problem accounts and start interacting
                                                              with their creditors online. In short, we help them:
         3. New to credit users can discover products by leveraging
                                                              X  Remove incorrect account(s) mapped to their profile
             non-traditional data and get credit
                                                              X  Resolve incorrect borrowing details
         4. Credit Healthy users can compare products and services
             best suited for them and make an informed decision  X  Make payments to lenders directly
             since we only display offers from lenders willing to lend
             to the user.                                     How secure and strong is the technology platform
                                                              you are using
         Indian finance Industry is struggling from bad       CreditMantri goes the extra mile in protecting the user
         loans and defaults. How efficient is your platform   information. We use bank grade security to protect our
         to select the right person for loan disbursement.    client's data by SSL (Secure Socket Layer) for establishing an
         Our platform enables efficient credit decisions for consumers  encrypted link between the client's browser and our
         and lenders, thereby reducing bad
         loans and default. CreditMantri  “  Credit bureaus have different parameters to arrive at a
         matches the consumer's credit and  credit score, generally lenders are willing to lend to any-
         demographic profile to the lender's             one with a credit score above 750.          “
         lending criteria and presents them a

            BANKING FINANCE |                                                                  JULY | 2017 | 27








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